How LPZ Plumbing Made $1.5M+ With SEO

$1.5M+
Revenue generated with SEO
30:1 ROI
Achieved from digital investment
100s
Of new organic leads generated every month

CASE STUDY

Lpz-plumbing

About Challenges Our Approach Strategy & Execution Key Results
Service

SEO

Industry

Trades

Company Size

Small

Location

NSW, Australia

About Challenges Our Approach Strategy & Execution Key Results

About Lpz-plumbing

LPZ Plumbing are “the little guys that look after the locals”. They’re the reliable plumbers offering true value for money and service you can simply trust. Fixed price services take the stress out of the equation for all their customers, both residential and commercial alike.

Challenges

As the trusted local experts who are ready to help you 24/7, their digital presence needed to reflect their reputation. People were looking online everyday for plumbers, so it was crucial their website appeared where it mattered: at the top of search engine rankings.

  • Local plumbing services is one of the most competitive niche industries
  • Website not attracting enough visitors and enquiries
  • Website migration requiring technical support to streamline process
  • Competitors outranking them for the most profitable keywords

Our Approach

Digital done well delivers your real revenue results. 24 hours a day, 7 days a week. That’s why LPZ Plumbing partnered with OMG to engineer a strategy for that works. Combining proven Local SEO strategies with targeted digital PR and outreach, we skyrocketed their online visibility — meaning more visitors, more conversions and more customers.

  • Comprehensive migration plan to accelerate and streamline the process
  • Hyper-targeted SEO strategy tailored to their customers across multiple locations
  • Targeted online PR and outreach to boost brand awareness, resulting in conversions

Strategy & Execution

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Strategic onsite SEO to skyrocket organic traffic and enquiries

By aligning with the most profitable keyword opportunity, LPZ was able to reach the top of rankings.

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Building the community buzz with digital PR

Building awareness and earning trust are a huge part of winning over new customers. That’s why OMG focused on targeted digital PR and outreach opportunities that would establish LPZ Plumbing as the trusted local experts.

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Comprehensive migration plan ensured a seamless transition

Moving platforms, no stress. OMG pulled together a seamless migration plan to ensure everything was sorted, while optimising for search engines along the way.

Key Results

$1.5M+

Revenue generated with SEO

30:1 ROI

Achieved from digital investment

100s

Of new organic leads generated every month

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