Google Shopping

Let’s put it this way: if you run an ecommerce or retail business, you cannot afford not to be on Google Shopping. End of story. Google Shopping makes your products visible on the largest search engine in the world, at the exact moment people are searching for them and are most likely to purchase. It’s a super powerful way to grow your sales and bring more “cha-ching” to your digital cash register. This is what online marketing was made for!

In theory, building a Google Shopping campaign is as simple as configuring Google Ads (formerly AdWords) to talk to the Google Merchant Centre, where your product information lives.

As we said, that’s the theory. In reality, if you want the best ROI from Google Shopping, you need to seamlessly manage three key components: Product Feed, Google Ads Campaign Structure and Bidding.

Get these three things right, and you can unleash the potential of Google Shopping for your business.

At the core of your campaign’s success is your product feed. Why? Because your bid isn’t the only thing that counts in Google Shopping. Google also rates the quality and completeness of your individual product data. If your product feed isn’t complete or optimised, your Google Shopping campaign is doomed to fail.

Don’t worry – you don’t have to do it alone. Partner with an agency that will optimise your feed to the highest possible level and build a Google Shopping campaign laser-focused on massive sales growth.

Hint: that’s us.

We exist to help you get the maximum value from your Google Shopping campaigns. Google Shopping is critical for retail and eCommerce brands, which is why we’re never satisfied until we’ve turned your campaign into a massive profit-generating machine.

With our insanely in-depth knowledge of Google’s tools and targeting capabilities, you can be confident your products will be in the spotlight right at the moment shoppers are looking for them. Best of all, we make the whole process easy.

From product submission to ad creation, strategic bidding, detailed reporting and relentless performance tweaks, you can trust our gurus to do all the heavy lifting. Sit back and watch the sales come rolling in!