Top Australian Custom Landing Pages AGENCY
What is a Custom Landing Page?

A custom landing page is the first web page that a potential customer sees after clicking on your Pay Per Click (PPC) ad in the search engine. In other words, it’s where the visitor “lands” on your site. The landing page design process is essential for crafting pages that deliver seamless user experiences while driving higher conversion rates. By focusing on strategic layouts and targeted messaging, it ensures every element works toward achieving your goals.

70 Million
We generated more than 70 million clicks for our clients.

$761 Million
We’ve delivered over $761 million in new revenue for our clients.

5.6 Million
Our clients achieved more than 5.6 million conversions with OMG.

4.1 Billion
We delivered powerful, profitable results through 4.1 billion impressions.




Creating custom landing pages That Covert in Australia
We Help Companies Covert Site Visits Into Sales through targeted customised landing pages.
With over 200 growth specialists and a strong focus on serving small to medium-sized businesses (SMBs), we are experts in creating custom landing pages that drive results. As certified professionals across all digital channels and platforms, our full-service digital marketing agency offers tailored solutions that cater to both B2B and B2C businesses. A custom design landing page is a key part of our service offering, designed to enhance user experience, improve conversion rates, and deliver measurable results. This commitment to quality and results is just one of the many reasons we’re one of Australia’s highest-rated and most respected digital marketing agencies.
Laser-Focused Campaigns That Deliver.
Unlock a surge in sales by targeting those in buying mode through the phenomenal power of Pay-Per-Click (PPC) advertising and custom landing pages. With our AdWords management services, we optimise every click to ensure more conversions, designing highly tailored landing pages that align with your campaign’s messaging and drive targeted action. By crafting hyper-targeted PPC campaigns and custom landing pages, we focus on those ready to make a purchase, providing a seamless and relevant experience. This strategic approach allows you to spend less on advertising while earning significantly more, as every click leads to a higher chance of conversion.
320%

“Simon and the team have really gone above and beyond for us…”
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Two Vital Components
There are two vital components to a successful, high-converting PPC ad campaign: the PPC ad itself and the landing page. Great landing page design is essential for establishing credibility and trust with visitors, significantly influencing first impressions.Too often, we see PPC campaigns fail to deliver a good ROI because of a generic landing page. Hyper-targeted PPC campaigns, coupled with a hyper-targeted landing page, are the only way to turn more clicks into conversions.
No Wasted Budget
Bottom line? Your PPC ad campaign is wasted without a custom landing page. You need to create one tailored to your audience, keywords, and goals. A custom landing page boosts relevance to your ads, so it appears more often on PPC platforms and attracts more visitors. Ultimately, you capture and convert more of the right people, meaning you achieve a better ROI from your ad budget.

Increase Leads
A custom landing page can significantly increase lead generation for your PPC or email marketing campaigns. Successful landing pages are key marketing efforts and essential tools for enhancing lead generation and conversion rates.Rather than directing visitors to your general website (where they may struggle to find what they need), you can direct them to a specially designed landing page that guides them in the direction you want them to take. That could be anything from signing up for a free trial or downloading an eBook to purchasing your product.

Our Custom Landing Pages
for Your Results
IT ALL STARTS HERE
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Tailored Design Strategies
We design landing pages with your industry and audience in mind. By understanding your unique needs and goals, we create adaptable, future-proof pages that align with your business objectives. Every element of your landing page is crafted to enhance user experience and drive conversions.
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Actionable Data Insights
Our approach goes beyond aesthetics—we use structured analysis to evaluate how users interact with your landing pages. From heatmaps to A/B test results, we identify critical actions and areas for improvement to boost performance. With clear, actionable insights, we ensure your landing pages deliver measurable results.
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Continuous Optimization
Landing pages should never be static. We fine-tune every detail, from call-to-action placement to load speed, ensuring peak performance. By analyzing user behavior and engagement data, we make informed updates that consistently improve page effectiveness and maximize ROI.
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Planning and Testing
Great landing pages come from a blend of creativity and strategy. Our test-and-learn approach involves continuous exploration and refinement. By hypothesizing, testing, and iterating, we uncover opportunities for improvement and build a foundation of repeatable success. This ensures your landing pages remain dynamic and competitive.
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User-Focused Targeting
We optimize landing pages for the right audience, ensuring they resonate with users based on device, location, and behavior. Our designs prioritize clarity, relevance, and persuasive messaging, ensuring visitors take action. Whether through audience segmentation or remarketing strategies, we keep your brand top of mind.
Best 5 star Landing Page agency
Why Choose OMG as Your
Landing Page Design Agency?

Because trust is everything.
When you trust us to design your landing pages, transparency is a top priority. You deserve to know the strategy behind every design element and how it aligns with your business goals. We provide detailed insights into performance metrics, conversion rates, and areas of improvement, ensuring you’re informed every step of the way.

Because marketing shouldn’t be a gamble.
Investing in landing page design is a big decision, and it shouldn’t feel risky. Our goal is to deliver pages that generate tangible returns—whether through increased sales, sign-ups, or leads. With designs tailored to your audience and objectives, we create landing pages that pay off in both the short and long term.
Because we deliver results, not excuses.
At OMG, we don’t rely on gimmicks or overhyped promises. Instead, we focus on creating landing pages that drive measurable outcomes. From strategic layouts to persuasive calls-to-action, every element is designed to meet clear, actionable goals. No fluff, just results.

Achieving Google Ads Success for Our Clients
Google Ads can deliver results faster than SEO, but success comes from a well-executed strategy and a proven track record, not shortcuts. By focusing on optimising campaigns and targeting high-intent audiences, we help businesses drive more leads, sales, and revenue. Beware of agencies offering instant results without a sound strategy—true Google paid ads success lies in ongoing optimisation and data-driven decisions.
Getting Money keywords ranked using our Evidence Driven Optimisation Framework For Clients In Australia
Client | High Search Money Keyword | Current ranking | Original ranking | |
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#1 ‘Sugar free kombucha’ | 1 | 9 |
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#1 ‘mens polo shirts’ | 1 | 9 |
view case study
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#1 ‘roof top tent’ | 1 | 4 |
view case study
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How Can We Help?
Our Landing Page Design Services
Maximize the effectiveness of your marketing campaigns with landing page designs that are crucial for maximizing conversions and driving revenue. We create tailored landing pages that align with your business goals and amplify the performance of your digital advertising strategies.
Custom Landing Page Design
Outshine your competitors with high-performing landing pages that engage and convert. Say goodbye to underwhelming designs that waste traffic and lead to missed opportunities. Our landing pages are optimized for success and built to drive meaningful results.

eCommerce Product Pages
Accelerate your sales goals with landing pages tailored for eCommerce success. From product-specific layouts to dynamic sales pages, our designs ensure your audience finds exactly what they’re looking for, leading to more purchases in less time.
Lead Generation Pages
Capture leads your competitors are missing with landing pages optimized for engagement and form submissions. Whether it’s for gated content, newsletter signups, or service inquiries, our designs are crafted to convert visitors into leads.
Remarketing Landing Pages
Re-engage potential customers who have already shown interest in your brand with strategically designed remarketing landing pages. These pages are tailored to deliver personalized content that keeps your brand top-of-mind and moves users closer to conversion.
Our dedicated experts are ready & waiting to get started today


All these Success Stories
started with a Free Audit
Our performance marketing specialists are known as the best at integrated digital campaigns and have won major awards for a reason… RESULTS.
Success Story #1
Campos Partners with OMG for Next-Level SEO and SEM Results.

Dissatisfied with their ROAS and SEO performance, Campos partnered with Online Marketing Gurus to scale their SEO and SEM efforts in the highly competitive coffee industry. Online Marketing Gurus delivered a highly targeted SEO strategy focusing on content quality, improving technical SEO roadblocks, and implementing a comprehensive offsite SEO campaign. The results hit like a strong long black.


Our dedicated experts are ready & waiting to get started today

Best Australian 5 Star Customised Landing Page Design Agency
Drive Real Business Growth
with High-Converting Landing Pages

Boost Your Conversions
Maximize your campaign performance with landing pages designed to convert. Our expertly crafted pages help your business outperform competitors and open up new revenue opportunities. By focusing on user experience and persuasive design, we’ve helped businesses significantly increase their leads and sales.

Dominate Your Industry Online
Capture the attention of your target audience with landing pages that are tailored to your brand and goals. From product showcases to lead generation, our landing pages ensure your business stands out and stays ahead of the competition. With clear calls-to-action and compelling design, your pages will not just attract attention—they’ll drive results.
We Are Expert Landing Page Builders
Unlike agencies that rely on cookie-cutter templates, we take a personalized, transparent approach to landing page design. From wireframes to final testing, we keep you informed and involved every step of the way. Our team delivers results that you can see and measure, ensuring your landing pages are always performing at their best.
Top Certifications
We Partner with the best
Our trusted partner network of top technology brands and leading agencies helps us deliver the best, seamless experience – time and again.








Frequently Asked Questions about Landing Pages
What makes a good landing page?
There are many elements that combine to create a good landing page. First and foremost, a great landing page showcases what you have to offer in a way that is relevant to your visitors. Relevance is absolutely crucial here. Your visitors have clicked through from a PPC ad; they want to see content that provides what the ad promised.
Next, a good landing page is designed to persuade visitors to take whatever next step you want from them, whether that’s downloading an eBook or making a purchase. User experience must shape every aspect of the design and development of your page.
How do you get this right? It comes down to your goals. Landing pages need concrete, specific objectives. Without this, there’s no way you can create an effective page.
Once you know what your goal is, you need a clear call to action (CTA) button. This is the single most crucial part of a good landing page. Make sure your CTA is specifically linked to your goal. For example, if you want to use your landing page to capture information about your audience for email marketing regarding a new product, your call to action needs to entice visitors to enter their email addresses. You can then target people who have visited your page with a lead nurture campaign. Everything else on your landing page, from the headline to the images and overall layout, needs to lead to your call to action.
Other essential elements of a good landing page are excellent visuals and action-oriented copy. Images are the first thing the user’s eyes are drawn to, so make sure they are high quality, relevant, and compelling. Your copy should be crafted to move your visitor forward and demonstrate the benefits of your product or offer to them.
Finally, good landing pages always use trust indicators. This could be a trust badge, independent endorsement of your product or service, testimonials, or other social proof. All of these elements help build your credibility and garner trust in your brand.
So, how do you know if you have a good landing page? You need a benchmark against which to measure success. This could be the number of conversions or some other metric based on your goals.
It’s a lot to take in, so you may need a little help. That’s where Online Marketing Gurus comes in. Work with an agency that has extensive experience and expertise in creating high-converting landing pages for companies just like yours.
Are you the cheapest?
No. We focus on quality and achieving revenue results. No shoddy work or dodgy practices. There are many digital marketing agencies that focus on being cheap, which in turn yields poor results. We’re not one of them. Our focus is on making you successful (do check out our Google reviews) and providing substantial value to your business.
What makes a landing page successful?
A successful landing page is one that effectively converts visitors into leads or customers by delivering a seamless, user-focused experience. Key elements that contribute to its success include a clear, compelling headline that immediately communicates the value proposition, ensuring visitors know what they will gain by staying on the page. The call to action (CTA) must be prominent, specific, and persuasive, guiding users toward the desired action, whether it’s making a purchase, signing up for a service, or downloading a resource.
Design and layout play a crucial role in a successful landing page. The design should be clean and visually appealing, with easy-to-read fonts, relevant images, and a well-organised structure that leads the user naturally from one section to the next. The page should also be mobile-responsive, ensuring it functions properly across all devices, as a significant portion of users will be browsing on smartphones or tablets.
Additionally, content must be engaging, concise, and tailored to the audience’s needs. It should highlight key benefits and address potential pain points, building trust and credibility. Social proof, such as testimonials or trust badges, can further enhance the page’s credibility and reassure visitors that they are making the right choice.
Finally, the loading speed and technical performance of the page are essential. A slow or glitchy landing page can result in high bounce rates, as users are unlikely to stay on a page that takes too long to load or doesn’t function properly. By focusing on these critical elements—clear messaging, strong CTAs, compelling design, relevant content, and optimal technical performance—a landing page can maximise its chances of converting visitors into valuable leads or customers.
What makes OMG the best agency for custom landing pages?
Our reputation as the best agency for custom landing pages comes down to our perspective. We see the big picture—in other words, we know that the ultimate motivation behind custom landing pages is to engineer a full funnel that captures increased conversions and attracts new customers. That’s exactly what we specialize in.
OMG is the trusted digital marketing agency dedicated to maximising PPC results for our clients and making your dollars go the extra mile. Custom landing pages are key to achieving this. Our digital gurus work with you to pinpoint your goals, then create a landing page that is specifically designed to meet them. How do we know what works? Our expertise comes from working with over 1,000 companies across Australia and the world, including small businesses and large enterprises alike. Many of our clients see results as impressive as 417% more return on advertising spend.
Sure, anyone with the right tools can build a landing page. There are numerous drag-and-drop tools and landing page templates available that make it easy. But a high-converting custom landing page requires a unique set of skills and experience to align your goals, audience, and keywords with a design that drives people to action. Get this right, and you can see your conversion rates soar.
Here’s the best part: we don’t stop once your campaign is live. We can set up your page with conversion tracking and Google Analytics, allowing us to see how many visitors have converted, how they interact with your page, how long they stay on the page, and more. Using these insights, we can continue to refine and improve your landing page for even more conversions. This is what you get when you work with the best agency for custom landing pages.
Need proof? Check out our reviews from satisfied clients and see our case studies to discover how we have turbocharged our results. We’re always happy to discuss our customer success stories—get in touch and explore ads with us.
How can a custom landing page enhance my marketing campaigns?
A custom landing page is essential for converting visitors by providing a focused, tailored experience that aligns with your marketing objectives. It plays a critical role in ensuring that your campaigns are effective and drive meaningful results. When you integrate email campaigns with your custom landing page, you can deliver targeted messages directly to your audience, increasing the chances of conversion. Custom landing pages allow you to personalize content based on the audience segment, making the experience more relevant and encouraging action.
Additionally, real-time data is invaluable when analyzing the performance of your landing page. With real-time tracking, you can instantly see how users are interacting with your page, what’s working, and what needs adjustment. This data allows you to make quick changes to optimize your landing page for better results, improving your email campaign’s effectiveness and ensuring higher conversion rates.
By using a custom landing page in conjunction with email campaigns and leveraging real-time insights, you can significantly improve the performance of your marketing strategy and drive higher engagement and conversions.
What should landing pages include?
A well-optimised landing page is essential for capturing leads, increasing conversions, and driving business growth. For an Australian tech website, a landing page should be designed to engage visitors immediately and guide them toward taking action. It starts with a clear and compelling headline that quickly communicates the value of your product or service. This should be followed by a concise subheading that provides additional context and explains how your offering benefits the user.
A strong call-to-action (CTA) is crucial—whether it’s “Request a Demo,” “Start Your Free Trial,” or “Get Started Today”—it should be action-oriented and prominently displayed. Visual elements also play a key role, so high-quality images, graphics, or an explainer video can enhance engagement. If you’re offering software or a digital service, a short demo video showcasing features can be highly effective.
To build credibility, your landing page should include social proof, such as customer testimonials, case studies, or media mentions from reputable Australian tech publications. Displaying client logos, reviews, or industry awards can help establish trust. A simple lead capture form is also important, but keep it streamlined—asking for just essential details like name, email, and company name improves conversions.
Another critical factor is security and trust signals. Users need to feel confident in taking the next step, so including SSL security badges, compliance certifications (such as GDPR or ISO 27001), and money-back guarantees can increase trust. Additionally, ensuring your landing page is mobile-friendly and loads quickly is essential, as many Australian users access websites from smartphones and tablets.
Finally, optimising your landing page for SEO can improve visibility in search engines. This means using relevant keywords, structured data (such as FAQ schema), and meta tags to enhance discoverability. A well-structured landing page with a strong user experience will not only improve conversions but also strengthen your brand’s online presence in Australia’s competitive tech market.
Why designing custom landing pages for my paid ad campaigns?
Designing custom landing pages for paid ad campaigns is crucial because it ensures a highly tailored experience that maximises the chances of conversion. When you run a paid ad, such as through Google Ads or social media posts and platforms, the user’s journey from the ad to your website should feel seamless and relevant. A custom landing page allows you to align the messaging, offers, and visuals with the specific content of the ad, creating a cohesive experience that meets the expectations of your audience.
A custom landing page also enables better optimisation for conversion. By tailoring the page to the specific intent of the ad, you can create targeted calls-to-action (CTAs), highlight relevant products or services, and remove distractions that may prevent users from taking the desired action. This focused approach significantly improves your conversion rate, as visitors are more likely to engage with content that directly relates to their search or interest.
Additionally, custom landing pages provide better insights for tracking and analysis. With a landing page dedicated to a specific campaign, you can easily measure how well it performs, monitor key metrics like click-through rates (CTR) and conversion rates, and make necessary adjustments for improved results. Without custom landing pages, you risk sending paid traffic to generic pages that might not be as effective in converting visitors into customers.
Overall, custom landing pages allow you to provide a consistent, relevant experience for your visitors, leading to improved campaign performance, higher ROI, and a more effective use of your advertising budget. For Australian businesses looking to make the most of their paid ad campaigns, investing in custom landing pages is a key strategy for success.