How This Secure Cloud Solutions Leader Used SEO and PPC for Huge YoY Business Growth

77%
increase in organic visits YoY
837%
increase in organic conversions YoY
90%
growth in PPC clicks YoY
94%
reduction in cost per conversion YoY

CASE STUDY

AC3

About Challenges Our Approach Outcomes Key Results
Service

PPC & SEO

Industry

Technology

Company Size

Large

Location

Australia, New Zealand

About Challenges Our Approach Outcomes Key Results

About AC3

Founded in 1999, AC3 is a privately owned Australian ICT Managed Services Provider that aims to make technology real by bringing clarity to the cloud and help their customers realise their business objectives. With over 300+ full time employees on hand, AC3 ensure that all of their 700+ commercial customers adopt practices to get the best out of people and their technologies.

Challenges

  • Major issues with fundamental on-site areas
  • Lack of content affecting expertise, authority and trustworthiness (E-A-T)
  • No conversion tracking to monitor PPC performance

Our Approach

We had to work closely with their team to get all the fine points of the migration sorted, whilst ensuring all the traffic and keywords were transferred correctly. Post a very successful migration we have continued to deliver consistent increases in traffic YoY whilst running effective ad-hoc PPC campaigns.

Outcomes

SEO RESULTS ACHIEVED SINCE APRIL 2019:

  • Increased, organic visits by 77% YoY 
  • Increased, organic conversions by 837% YoY 
  • Increased, domain authority by over 140% in a competitive industry (25 to 61)
  • Over 600% growth, overall organic keyword reach

PPC RESULTS INCLUDED:

  • Over 90% growth, PPC clicks YoY
  • 94% reduction, cost per conversion YoY
  • 88% conversion rate, PPC display campaigns
  • 93% reduction, cost per click (CPC) YoY

ADDITIONAL SEO WINS:

  • Successful site migration from WordPress to Klavio
  • Over 40% increase in organic YoY non-branded clicks on SERPS
OMG - Real Results - AC3

Key Results

77%

increase in organic visits YoY

837%

increase in organic conversions YoY

90%

growth in PPC clicks YoY

94%

reduction in cost per conversion YoY

Propel your Business Today.

Get a free custom strategy session worth over $4000 full of invaluable insights to propel your business to new heights.

Get your $4000 Digital Strategy Audit Free Now

What are you waiting for?