PPC Services In Melbourne Built For Growth
- Melbourne’s ad market is crowded, quick and not gentle on budgets.
- If clicks are climbing but sales aren’t, something in the journey is slipping.
- Review your paid media with clear priorities and expected outcomes.
- We build with revenue in mind, not just clicks.
Your PPC Strategy Starts Here
Get a free audit & strategy valued at $4,000
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Bedworks
Thanks guys! Couldn’t be happier. OMG are amazing at PPC.
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Mavi Jeans
Love the team at OMG. They’re experts at setting up well targeted PPC campaigns and have done a great job so far on moving our keyword search rankings up to the first pages.
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RedSeed
We started working with Online Marketing Gurus after trying to get cut-through with two different agencies. Within the first three months of getting live with OMG our PPC campaigns were outperforming any of the previous campaigns we had run.
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Tea Drop
Elodie our AM is lovely to work with. Great service and we have seen a significant improvement through our PPC.
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Snotty Noses
My e-commerce business has been working with OMG for 12 months. They have coordinated PPC, social ads and SEO organic reach.
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with on PPC.
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Astra Limousines
OMG really are the Gurus the team have been looking after our PPC and we have had huge results. Great company to work with.
Sound Familiar?
Your PPC Should Feel Clearer Than This
Your Budget Is Moving Faster Than Results
You keep putting money into the account, but the return feels harder to explain. In Melbourne’s crowded auctions, especially search, social and shopping, a campaign can look active while quietly spending on the wrong people, moments or messages.
Your Leads Are Busy, But Not Better
The form fills come through. The phone rings. Then the quality check starts. Too many enquiries are vague, low-intent or nowhere near ready to buy. The numbers look fine at a glance, but your sales team can feel the gap.
Your Channels Tell Different Stories
Google says performance is fine. Meta wants more budget. Shopping has its own view. Remarketing is somewhere in the corner waving politely. When every platform reports in its own language, it gets hard to know what’s actually helping your Melbourne brand grow.
Our Melbourne PPC Services
Full-Stack PPC Solutions That Meet Buyers Where They Are
Every customer moves differently. Some search when they’re ready; others need to see you a few times first. Your PPC strategy should be built for these behaviours.
Google Ads
Search, Shopping, Performance Max, and YouTube managed by a Google Premier Partner. Built around your revenue, not Google’s metrics. Every campaign type, every placement, one specialist team.
Microsoft Ads
Microsoft Ads reaches an audience that skews older, higher income, and less price-sensitive than Google Search. CPCs are typically lower and competition is lighter. For most businesses already running Google Ads, Microsoft Ads is the quickest incremental win available.
ChatGPT Ads
AI-driven search is changing where buying decisions start. ChatGPT Ads is new to Australia and growing quickly. We are already building the content and authority structures that position our clients in ChatGPT and AI search results. When ChatGPT Ads launched, we were first to market.
Trusted by 1,000+ Clients
Not sure which paid channels are right for
your Melbourne business?
PPC Case Studies
See What Smarter Paid Media Can Do For You
See how OMG helps turn scattered paid media into results that actually show up where the business cares.
How TurmeriX Grew Their Monthly Traffic and Catapulted their ROAS
Located in Victoria, TurmeriX was founded by Errol McClelland after he experienced a serious ankle injury with ongoing inflammation. A friend of Errol’s had heard of turmeric being used in traditional and herbal medicine and suggested he try adding turmeric to his diet. Errol has since made it his goal to share the experience with…
1,429%
Increase in PPC ROAS
585%
PPC Conversion Rate by 585% (from 1.03% to 7.06%)
More PPC Case Studies
+40%
Gift Card Store has been Australia’s leading prepaid gift card provider for over 20 years, since launching the country’s first prepaid cards in 2006, with their Mastercard and Visa gift cards accepted at over 37 million retailers worldwide and their EFTPOS range usable at 950,000+ stores across Australia.
Gift Card Store
1,429%
Located in Victoria, TurmeriX was founded by Errol McClelland after he experienced a serious ankle injury with ongoing inflammation. A friend of Errol’s had heard of turmeric being used in traditional and herbal medicine and suggested he try adding turmeric to his diet. Errol has since made it his goal to share the experience with…
Turmerix
Beauty & Wellness
41%
Kleva Range offers a diverse array of innovative home and lifestyle products. With a reputation for high-quality items designed to simplify everyday tasks, Kleva Range provides customers with products that deliver practical solutions to common problems. The company sought to boost its online sales and visibility, particularly for its unique products, often new to the…
Kleva Range
Retail & E-Commerce
45:1
Ultraceuticals is a leading global skincare brand, well known for its cosmeceutical-grade, scientifically proven products. Led by Dr Heber, Ultraceuticals prioritises environmental sustainability as they constantly strive to look for sustainable skincare solutions that offer optimal results for everyone.
Ultraceuticals
Beauty & Wellness
320%
Hello Molly, a global online fashion retailer, partnered with OMG and Mindarc to fix poor search visibility and PPC ROI. Through technical SEO, data-driven PPC and strategic link building, we doubled online sales in 18 months, lifting search visibility 347% and PPC ROI from 2:1 to 6:1. About Hello Molly Hello Molly is one of Australia’s…
Hello Molly
Retail & E-Commerce
100%
Our digital growth map revealed TC Boxes’ opportunity. With a refined SEO, PPC, and social strategy, OMG transformed them into an industry powerhouse – every tradie’s best mate. TC Boxes accelerated their growth with OMG’s integrated SEO, PPC, and social strategy. A powerful case of digital transformation for a leading Aussie ute storage brand.
TC Boxes
Automotive
In The Last 12-months We Delivered Our Google Ads Clients
6.6M+
website visitors
3.1M+
tracked conversions
$44M+
tracked revenue
Why We’re The Ideal PPC Agency In Melbourne
Brands Choose OMG When Their Paid Strategy Needs A Grown-Up
Some PPC teams only know Google Ads. Some send reports that need a decoder ring. Others recommend more budget before they understand where
the current budget is going. OMG brings search, social, Shopping, YouTube and remarketing into one clearer strategy.
We Partner with the Best
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Google Premier Partner
#1 PPC agency for international growth awarded by Google
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Microsoft Premier Partner
Bing and Microsoft agency partner premier agency top 5
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ChatGPT Agency partner
ChatGPT agency partner first to launch in Australia
3 Things Other Melbourne PPC Services Can’t Replicate
Gurulytics: Know What Your Spend Is Doing
PPC strategy problems shouldn’t need a monthly reveal. Gurulytics, our proprietary AI-powered reporting tool, gives you a live view of your campaigns while decisions still matter, not three weeks after the budget has left the building. You can see spend, leads, RoAS and performance patterns without waiting for the monthly PDF.
Paid & Organic Working Together
Paid search shows where people are ready to act. SEO tells you where your brand can earn more ground over time. When both are read together, you get a smarter view of demand: what to buy, what to build, where to defend and where competitors are quietly exposed.
Paid Media That Works as One System
Your customers do not move neatly from Google to Meta to YouTube like they’re following a PowerPoint. They bounce, compare, forget, return, ask someone, hesitate and decide. Your PPC should be built for that mess, with each channel playing a clear role. OMG has the specialists to give you that depth.
Meet Your PPC Consultants In Melbourne
Local Market Thinking, Backed By Serious Global Experience
You want people who understand how your Melbourne buyers compare and decide, not a faceless team copy-pasting last month’s campaign.
Whether you’re a retail outlet in the CBD or a plumbing service in St Kilda, your PPC strategy should reflect local intent and the channels your customers use.
1,000+
Clients monthly
100+
PPC specialists
60+
Global industry awards
150+
Industries
Client Testimonials
What OMG PPC Clients Actually Say
Here is what clients say after they can finally see where their paid spend is going.
Turn Melbourne PPC From Busy To Bankable
Clicks are not the prize. Leads, sales and revenue are. If your paid media feels busy but hard to explain, we’ll help you see where the money is going, which channels deserve attention and what needs fixing before you add another dollar.
Melbourne PPC Marketing FAQs
Have questions about PPC agencies in Melbourne? You should! When every click has a price, you have to know what you’re paying for
and whether your campaigns are creating growth or just making the platforms richer.
PPC is the advertising model. It stands for pay-per-click, meaning you only spend on advertising when someone clicks on the ad. Google Ads is just one platform that uses that model. So PPC can also include Meta, YouTube, Shopping, Display, Demand Gen and more. In short, Google Ads is part of the toolkit, not the whole toolbox.
You can often see early signals within weeks, especially if the account, offer and tracking are in decent shape. However, more material results require testing, learning and optimisation. PPC is faster than SEO, but it’s not a vending machine. You still need the right foundations before expecting returns.
OMG runs more than Google Ads! Our PPC service in Melbourne includes Google Search, Meta, YouTube, Shopping, Performance Max, Display, Demand Gen and remarketing. That said, the point is not to be everywhere, because that’s how budgets get sunburnt. The goal is to help you choose the right channels for your buyers. An eCommerce brand in the CBD might need Shopping and PMax, while a Richmond B2B firm may get more from Search, LinkedIn-style audience thinking and remarketing.
Yes. OMG is a Google Premier Partner and Meta Business Partner, which means your campaigns are backed by platform expertise, not guesswork in a branded hoodie. Nice badges aren’t the strategy, though. The real value is knowing how to use each platform without letting it chew through the budget.
No lock-in contracts. If the work is good, you should stay because the value is clear, not because a clause is sitting on the door like a bouncer. PPC works best when there’s accountability on both sides: clear goals, clear reporting and a plan that keeps earning its place.
We work with Melbourne SMBs, eCommerce brands, B2B companies, local service businesses and larger organisations across Victoria. That can include retail, finance, healthcare, education, trades, property and professional services. Remember, different industries need different PPC strategies. A Carlton clinic and a Docklands SaaS company should not get the same playbook. The good news? Our PPC consultants have worked on enough industries to understand your market, your margins and what a good lead actually looks like.
Yes. We can review and take over existing Google Ads or Meta accounts, provided access and ownership are clean. The first step is usually checking what has been built, what’s wasting spend, what tracking can be trusted and what needs fixing before anyone starts swinging the optimisation hammer.
Visit our Melbourne office
in Fitzroy!
Want to meet the thriving team behind your top campaigns? Come and visit our office.
Melbourne Office
