PPC Agency Services Tailored To Your Business
- Every platform claims its own conversions and asks for more budget.
- Get clear decisions and future strategy from a team that understands platform nuances and the overall picture.
- Google Premier Partner – reserved for the top 3% of agencies and Microsoft Ads Agency Partner.
Ready to Grow Your Paid Search?
Get a PPC audit & strategy valued at $4,000
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Bedworks
Thanks guys! Couldn’t be happier. OMG are amazing at PPC.
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Mavi Jeans
Love the team at OMG. They’re experts at setting up well targeted PPC campaigns and have done a great job so far on moving our keyword search rankings up to the first pages.
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RedSeed
We started working with Online Marketing Gurus after trying to get cut-through with two different agencies. Within the first three months of getting live with OMG our PPC campaigns were outperforming any of the previous campaigns we had run.
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Tea Drop
Elodie our AM is lovely to work with. Great service and we have seen a significant improvement through our PPC.
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Snotty Noses
My e-commerce business has been working with OMG for 12 months. They have coordinated PPC, social ads and SEO organic reach.
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with on PPC.
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Astra Limousines
OMG really are the Gurus the team have been looking after our PPC and we have had huge results. Great company to work with.
Sound Familiar?
Every Platform Claims the Win.
Your Budget Needs the Truth.
Google says it’s Google. Meta says it’s Meta. Your revenue tells a different story.
Every platform claims the conversion. Without proper cross-channel attribution, budget decisions are based on each platform reporting its own best-case numbers. That is why we recommend server side tracking to all our multi-channel customers.
You have active campaigns across multiple platforms and no idea which one is worth keeping.
Something is working. You just cannot tell what. So you keep funding everything, cutting nothing, and watching your cost per acquisition climb while each platform tells you performance is fine.
Your PPC agency manages the ads. Nobody is managing the strategy across all of them.
Individual campaigns might be well-executed. But if nobody is looking at how Google, Meta, and LinkedIn interact across your customer’s decision process, you are optimising parts of the funnel without ever seeing the whole thing.
What we do
Every Paid Channel. One Commercial Goal.
Paid media breaks when every platform is managed like a separate bet. Google, Meta, TikTok, LinkedIn and Microsoft all need a role in the same commercial journey. OMG connects the channel mix, budget decisions and reporting so you are not scaling one platform while another quietly drains spend.
Google Ads
Search, Shopping, Performance Max, and YouTube managed by a Google Premier Partner. Built around your revenue, not Google’s metrics. Every campaign type, every placement, one specialist team.
Microsoft Ads
Microsoft Ads reaches an audience that skews older, higher income, and less price-sensitive than Google Search. CPCs are typically lower and competition is lighter. For most businesses already running Google Ads, Microsoft Ads is the quickest incremental win available.
ChatGPT Ads
AI-driven search is changing where buying decisions start. ChatGPT Ads is new to Australia and growing quickly. We are already building the content and authority structures that position our clients in ChatGPT and AI search results. When ChatGPT Ads launched, we were first to market.
Case Studies
Paid Media Campaigns That
Produced Revenue, Not Just Reports.
Every case study we publish has a client, a real timeframe, and a specific result. Our cross-channel paid media strategy connects Google, Microsoft, TikTok, ChatGPT Ads and Meta with server side tracking to ensure your platforms get the full picture and you get the best results.
How TC BOXES Used SEO, PPC, & Social for Insane Business Growth
Our digital growth map revealed TC Boxes’ opportunity. With a refined SEO, PPC, and social strategy, OMG transformed them into an industry powerhouse – every tradie’s best mate. TC Boxes accelerated their growth with OMG’s integrated SEO, PPC, and social strategy – achieving 1,118% increase in social purchases and 100% increase in PPC ROAS and 2x increase in organic revenue year-over-year.
100%
Increase in PPC Revenue YoY
1,118%
Increased social purchases YoY
More PPC Case Studies
+40%
Gift Card Store has been Australia’s leading prepaid gift card provider for over 20 years, since launching the country’s first prepaid cards in 2006, with their Mastercard and Visa gift cards accepted at over 37 million retailers worldwide and their EFTPOS range usable at 950,000+ stores across Australia.
Gift Card Store
1,429%
Located in Victoria, TurmeriX was founded by Errol McClelland after he experienced a serious ankle injury with ongoing inflammation. A friend of Errol’s had heard of turmeric being used in traditional and herbal medicine and suggested he try adding turmeric to his diet. Errol has since made it his goal to share the experience with…
Turmerix
Beauty & Wellness
41%
Kleva Range offers a diverse array of innovative home and lifestyle products. With a reputation for high-quality items designed to simplify everyday tasks, Kleva Range provides customers with products that deliver practical solutions to common problems. The company sought to boost its online sales and visibility, particularly for its unique products, often new to the…
Kleva Range
Retail & E-Commerce
45:1
Ultraceuticals is a leading global skincare brand, well known for its cosmeceutical-grade, scientifically proven products. Led by Dr Heber, Ultraceuticals prioritises environmental sustainability as they constantly strive to look for sustainable skincare solutions that offer optimal results for everyone.
Ultraceuticals
Beauty & Wellness
320%
Hello Molly, a global online fashion retailer, partnered with OMG and Mindarc to fix poor search visibility and PPC ROI. Through technical SEO, data-driven PPC and strategic link building, we doubled online sales in 18 months, lifting search visibility 347% and PPC ROI from 2:1 to 6:1. About Hello Molly Hello Molly is one of Australia’s…
Hello Molly
Retail & E-Commerce
100%
Our digital growth map revealed TC Boxes’ opportunity. With a refined SEO, PPC, and social strategy, OMG transformed them into an industry powerhouse – every tradie’s best mate. TC Boxes accelerated their growth with OMG’s integrated SEO, PPC, and social strategy. A powerful case of digital transformation for a leading Aussie ute storage brand.
TC Boxes
Automotive
Trusted by 1,000+ Clients
Ecommerce, financial services, real estate, healthcare, professional services, education, automotive. We have managed PPC campaigns across every major industry in Australia. When we build your channel mix, we draw on benchmarks from campaigns already run in your market.
In The Last 12-months We Delivered Our Google Ads Clients
6.6M+
website visitors
3.1M+
tracked conversions
$44M+
tracked revenue
How It Works
From Your First Conversation to Paid Media Campaigns That Pay for Themselves
No black box. Here is exactly what your PPC campaign looks like from the audit to the point where
every channel has a clear return attached to it.
We go through your entire paid media presence across 100+ data points. Campaign structure, attribution accuracy, audience targeting, and cross-channel overlap. You get a clear picture of what each channel is actually returning, not what it is claiming.
Which channels your customers use, at which stage of the decision, and what it costs to move them through it. We build the channel mix that gets you to your commercial goal at the lowest cost per acquisition.
Each platform is managed by a dedicated specialist and they have visibility over all of your activity. Every result is tracked inside Gurulytics. ROAS, cost per lead, revenue by channel, accessible anywhere with an internet connection. When the data says something needs changing, we act on it.
Why Choose Us?
What Makes OMG Different From Other
PPC Agencies
Most PPC agencies assign a generalist to your account and manage each channel in isolation. We assign specialists and connect
every channel through Gurulytics so budget decisions are made with a full picture, not per-platform reporting that flatters each platform in turn.
We Partner with the Best
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Google Premier Partner
#1 PPC agency for international growth awarded by Google
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Microsoft Premier Partner
Bing and Microsoft agency partner premier agency top 5
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ChatGPT Agency partner
ChatGPT agency partner first to launch in Australia
Three Things That Give You More Control
Gurulytics: One honest view of every paid channel.
Every platform flatters itself in its own reporting. Gurulytics connects them all and shows you what each channel cost, what it returned, and what to do with the budget next. Most businesses running paid media across multiple platforms have never seen this before.
Premier Partners. Trusted By The Platforms.
Premier Partner status on Google combined with specialist teams across Meta, TikTok, and LinkedIn. Every platform is managed by someone who works on it every day, not a generalist rotating between channels.
As a Google Premier Partner and Microsoft Advertising Partner, our specialists receive dedicated platform support, early access to product betas and exclusive programs like iGap (reserved for top 3% of advertisers) helping us resolve issues faster and make better decisions for your campaigns.
Lead quality is no longer out of sight.
You’re busy with the day to day operations and can’t afford expensive CRMs. The smaller CRMs don’t integrate with ad platforms easily.
Introducing Lead Scorer developed by OMG, a tool to help you see the leads we are driving & for you to give us the actionable insight we need to drive more of the leads you need.
Meet the SEO Team
100+ Paid Media Specialists Globally
Every Channel Covered. One Team Coordinating All of It.
Every OMG client works with a specialist who manages one paid channel and nothing else. Your Google Ads lead does not also run your Meta campaigns. That focus means they know what changed on their platform last week and what is working in your category right now.
David Moorcroft
Head of Paid
Sophie Chugg
Account Director Paid Media
Andrew Sutton
Senior Paid Search Consultant
Jamie Swanson
Paid Media Manager
1,000+
Clients monthly
100+
PPC specialists
60+
Global industry awards
150+
Industries
Client Testimonials
What OMG PPC Clients Actually Say
Here is what clients say after they can finally see where their paid spend is going.
High-Performance PPC Built for Businesses Across Australia
Whether you’re a local service business in Sydney or a national brand scaling out of Melbourne, we run paid campaigns that drive qualified leads, sales and revenue across every Australian market.
- Adelaide
- Australia
- Brisbane
- Canberra
- Darwin
- Gold Coast
- Hobart
- International
- Melbourne
- Perth
- Sydney
PPC Management Questions, Answered
Want to learn more? Here are some of the most common questions we hear day to day.
Pay per click. You pay each time someone clicks your ad rather than paying for the ad to appear. PPC covers Google, Microsoft & ChatGPT Ads across Search, Shopping, Performance Max and most major paid digital channels. The term is often used interchangeably with paid search or paid media, though strictly speaking PPC refers to the pricing model rather than a specific platform.
Clicks and impressions tell you very little. PPC is working when it generates leads, sales, or revenue at a cost per acquisition that makes commercial sense. Gurulytics tracks this in real time across every channel so you always have a live answer rather than a platform-reported number that may not reflect reality.
All of them. Google Search, Shopping, Performance Max, YouTube, Facebook, Instagram, TikTok, LinkedIn, and Microsoft Ads. Each platform managed by a specialist who works across a single strategy.
Yes, and profitable scaling is specifically what most eCommerce brands struggle with. Revenue goes up, ROAS goes down. The problem is usually over-reliance on one channel, poor attribution, and campaigns built to grow fast rather than efficiently. We rebuild around margin-positive growth and new customer acquisition rather than just revenue.
A dedicated specialist for each platform you are running. That focus means they know what changed on their platform last week and what is working in your category right now. We’ll assign a consultant based upon the size and scope of your project requirements. OMG invests in the best talent, we do not have junior consultants leading clients for a reason.
You own your ad accounts, campaign data, audiences, and creative assets. Everything. If you leave, we transfer full access and nothing is deleted or withheld. You stay because the results justify it, not because leaving is complicated.
Google Ads management is one part of PPC management. PPC covers every paid channel: Google, ChatGPT and Microsoft Ads. If your agency only manages Google Ads, they are managing one channel of your paid media, not the whole picture.
We adjust them and optimise campaigns, creative and landing pages in an ongoing basis. Frequent monitoring means problems are identified and addressed before they cost a full month of budget. You always have visibility into what is being done and why through Gurulytics.
Ask who specifically will manage your account after onboarding. Ask to see a case study with a named client, a specific timeframe, and a revenue outcome. Ask whether you will own your account data if you leave. A good agency answers all three without hesitation.
Yes. We work with businesses across every state in Australia and manage international campaigns from our offices in Australia, Singapore, the US, and UAE.
Completely. Gurulytics gives you live access to spend, conversions, ROAS, and cost per acquisition across every channel from day one. You never have to ask where your budget went.
Stop Funding Channels You Can’t Measure. Start With the Ones You Can.
Get a PPC audit as part of a digital strategy worth $4,000 at no cost. See what your paid channels are contributing, where budget is being wasted and what to fix, stop or scale first.
No cost. No commitment. Just a clearer next paid-media decision.
