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News & Industry Updates

Search and social platforms ship changes weekly, and most Australian businesses hear about them months late. This section tracks what actually moved: Google core updates, AI Overviews and AI Mode rollouts, Google Ads and Meta setting changes, and shifts in how buyers find brands. Every update comes with our read on the commercial impact and the action to take. Written by the Gurus behind more than 1,000 campaigns and $200M in managed media.

From AI Max to TikTok Search: 7 Game-Changing Updates For Marketers
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From AI Max to TikTok Search: 7 Game-Changing Updates For Marketers

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Andrew Raso

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Google Unlocks Hidden Data, Meta Drops Pixel Limits, Apple Preps Siri Search
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Google Unlocks Hidden Data, Meta Drops Pixel Limits, Apple Preps Siri Search

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Nano Banana Headlines a Week of Google and Meta Upgrades
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Nano Banana Headlines a Week of Google and Meta Upgrades

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OpenAI Launches ChatGPT Agent as Google and Meta Roll Out Major Updates This Week
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OpenAI Launches ChatGPT Agent as Google and Meta Roll Out Major Updates This Week

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Instagram Is Now Searchable. But the Bigger Story Comes from OpenAI.
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Instagram Is Now Searchable. But the Bigger Story Comes from OpenAI.

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