PPC Services

Explore the full PPC service offering

Want to lower your CPA on Google Ads?

Get a PPC audit and strategy from a Google Premier Partner.

Social Media Services

Explore the full paid social offering

Make paid social actually profitable

Get a social ads audit and strategy session covering creative, targeting and budget.

Web Design & Development

Explore our web design and development services

Need a website that converts?

Get a website quote highlighting your top CRO opportunities and platform options.

AI Ads & AI SEO

Explore our AI-driven search and ads

Get found in AI search results

See how your brand shows up across AI search, LLMs and assistants.

Case Studies

Dive into the success stories of our valued clients and witness the transformative results they’ve achieved – results that go beyond revenue to reshape their business landscapes.

The proof is in the case studies, showcasing not just our capabilities but the potential for your own remarkable success.

Team photo of OMG specialists Mike Lee (Head of SEO), Sophie C (Paid Media Account Director) and David M (Head of Paid) standing together against a white background with a blue accent shape.

The Numbers Behind OMG’s Work

4.2B+

impressions

1.7B+

website visitors

1.2B+

tracked conversions

$1.5B+

tracked revenue

Case Studies

Programmatic For Discount Toy Co

43%

Incrementality Conversion Uplift

During the highly competitive Christmas retail period in Q4 2025, Discount Toy Co, a leading Australian toy retailer, partnered with COOL Media to drive incremental online sales and maximise return on advertising investment through a data-driven programmatic display campaign. The objective was to capture high-intent holiday shoppers, increase conversion efficiency, and demonstrate measurable incremental revenue.

Discount Toy Co

Yum Yum

352

Total Checkouts Delivered

Between December 2025 and February 2026, Australian brand Yum Yum partnered with COOL Media to execute a programmatic digital display campaign designed to drive online conversions and support sustained sales momentum across the peak summer retail period.The campaign aimed to increase checkout conversions, improve acquisition efficiency, and demonstrate measurable incremental impact beyond existing customers.

Yum Yum

How a Premium Skincare Launch Got an Editorial, Conversion-First Landing Experience

CRO

Conversion-first structure

IV League Drips is a premium Australian skincare and wellness brand with a refined, feminine identity. For the launch of Skin by IV League’s hero product, the Copper Peptide Moisturiser powered by GHK-Cu, the brand needed a digital experience that did two things at once: capture the elevated, editorial feel of a luxury beauty label,…

IV League Drips

Beauty & Wellness

How Digital Pacific Redesigned Their Website to Increase Website Conversions

14%

increase in conversions

Digital Pacific is an Australian Web Hosting, VPS, Dedicated Server, Domains and Web Services provider. Part of the larger Hostopia Australia group, Digital Pacific is one of the largest hosting businesses in Australia, currently serving over 25,000 Australian businesses and hosting over 300,000 business websites each day.

Digital Pacific

Tech & SaaS

How Bing Lee Redesigned Their Website to Skyrocket Online Sales

207%

increase in online sales

Established in 1957, Bing Lee is one of Australian’s largest family-owned electrical and appliance retailers. To revolutionise the company’s online user experience and digital presence, Bing Lee turned to Rysen.

Bing Lee

Retail & E-Commerce

How Intersport Grew Organic Revenue by 33.5% in 6 Months

33.5%

increase in Organic Revenue YoY 

Intersport is one of Australia’s leading sports specialty retailers, offering a wide range of footwear, clothing, and equipment from the world’s biggest brands including Nike, Adidas, ASICS, Puma, and New Balance. With over 85 stores nationwide and a growing online presence, Intersport gives everyday Australians access to premium sports gear whether they shop in-store or…

Intersport

Client Testimonials

Real Results, Real Clients

Thousands of businesses have trusted OMG with their digital marketing. Here is what they have to say.

Ready for digital marketing that finally makes sense?

Your digital strategy session shows where your marketing is leaking performance across search, paid media, social, content and web. You leave knowing what to fix first and what a stronger strategy could produce.

The Online Marketing Gurus Australian team gathered outside the agency's Crows Nest headquarters in Sydney, smiling and waving at the camera beneath the OMG signage.

Discover the Rankings You Should Already Own.

Book a 15-minute discovery call to talk SEO strategy. Backed by 14 years of experience, 200+ specialists, the Global Agency Awards 2025 #1 SEO Agency, and the best-practice frameworks designed by our Global Head of SEO.

Book your free 15-min SEO call.

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OMG SEO team leaders

What You'll Walk Away With

  • SEO Health DiagnosisWhere Technical, Links and Content are letting you down
  • Keyword Gap InsightsTerms competitors own that you don't, and the revenue at stake
  • AI Search ReadinessAre AI Overviews, ChatGPT and Perplexity citing you?
  • 14 Years of SEO Best PracticeThe TLC Framework, refined across 1,000+ campaigns

Find the Ad Spend That's Leaking From Your Account.

Book a 15-minute discovery call to talk PPC strategy. Backed by 14 years of experience, 200+ specialists, Google Premier Partner status (top 3% globally), and the best-practice playbook designed by Head of Paid David Moorcroft.

Book your free 15-min PPC call.

David and Sophie, PPC team leaders at Online Marketing Gurus

What You'll Walk Away With

  • Account Health DiagnosisWhere Quality Score, structure and signal are letting you down
  • Wasted Spend InsightsWhere your account is leaking budget each month
  • Performance Max Reality CheckWhat PMax is hiding from you · what to take back
  • 14 Years of PPC Best PracticeThe OMG playbook, refined across $200M+ in managed media

Uncover Growth Your Competitors Are Missing

Book a 15-minute discovery call to talk Social Ads strategy. Backed by 14 years of experience and 100+ paid media specialists, you're in good hands with the OMG social team.

Book your free 15-min social call.

Mitch and Sophie, paid social team leaders at Online Marketing Gurus

What You'll Walk Away With

  • ROAS & CAC DiagnosisWhere the money's actually going across Meta, TikTok, LinkedIn
  • Creative Fatigue Reality CheckCTR drops, hook failures, what to retire and replace
  • Server-Side Tracking & SignalCAPI deployment, server-side tracking and improved Meta signals after iOS
  • 14 Years of Paid Social Best PracticeThe framework that grew TC Boxes' social purchases 1,118%

Find Out Why Your Site Is Costing You Customers.

Book a 15-minute discovery call to talk web strategy. Backed by 14 years of experience, 200+ specialists across WordPress, Shopify and custom builds, and the best-practice CRO and UX frameworks designed by Dr Rich Lane and OMG's senior web team.

Book your free 15-min web call.

Dr Rich Lan, CTO, and Jim from the IT team at Online Marketing Gurus, smiling together against a white background.

What You'll Walk Away With

  • Core Web Vitals DiagnosisMobile loading, INP, LCP, what Google is penalising you for
  • Conversion Path InsightsWhere users actually drop off · what's losing revenue
  • Mobile UX Reality Check72% of traffic is mobile, and most sites still fail it
  • 14 Years of Web Best PracticeWordPress and Shopify specialists · CRO-first build framework

Make Sure ChatGPT, Gemini & AI Overviews Cite You.

Book a 15-minute discovery call to talk Generative Engine Optimisation (GEO). Backed by 14 years of search expertise, 200+ specialists, and the best-practice GEO frameworks designed by Jazmine Green and OMG's senior AI search team.

Book your free 15-min GEO call.

OMG SEO team leaders

What You'll Walk Away With

  • AI Visibility DiagnosisHow often you appear in ChatGPT, Perplexity, Gemini and AI Overviews
  • Citation Gap InsightsThe queries where your competitors are cited and you're not
  • Entity & Schema ReadinessHow AI search engines understand your brand today
  • 14 Years of Search Best PracticeNow built for AI Overviews, ChatGPT and Perplexity

Uncover Growth Your Competitors Are Missing

You'll leave with a clear, actionable digital strategy, and a plan you can start implementing straight away.

Your Free Digital Strategy Starts Here

Claim your audit & strategy valued at $4,000

OMG SEO and Paid team leaders

What You'll Walk Away With

  • Growth Gap Analysis Find the SEO, paid media and conversion gaps limiting your leads or revenue.
  • Competitor Insights See what your competitors are doing better, and where you can win.
  • Quick-Win Opportunities Identify practical actions that can improve traffic, leads or sales faster.
  • Growth Roadmap Get a clear plan for what to prioritise next across SEO, Google Ads and paid social.