Case Studies

43%
During the highly competitive Christmas retail period in Q4 2025, Discount Toy Co, a leading Australian toy retailer, partnered with COOL Media to drive incremental online sales and maximise return on advertising investment through a data-driven programmatic display campaign. The objective was to capture high-intent holiday shoppers, increase conversion efficiency, and demonstrate measurable incremental revenue.

Discount Toy Co

352
Between December 2025 and February 2026, Australian brand Yum Yum partnered with COOL Media to execute a programmatic digital display campaign designed to drive online conversions and support sustained sales momentum across the peak summer retail period.The campaign aimed to increase checkout conversions, improve acquisition efficiency, and demonstrate measurable incremental impact beyond existing customers.

Yum Yum

CRO
IV League Drips is a premium Australian skincare and wellness brand with a refined, feminine identity. For the launch of Skin by IV League’s hero product, the Copper Peptide Moisturiser powered by GHK-Cu, the brand needed a digital experience that did two things at once: capture the elevated, editorial feel of a luxury beauty label,…

IV League Drips
Beauty & Wellness

14%
Digital Pacific is an Australian Web Hosting, VPS, Dedicated Server, Domains and Web Services provider. Part of the larger Hostopia Australia group, Digital Pacific is one of the largest hosting businesses in Australia, currently serving over 25,000 Australian businesses and hosting over 300,000 business websites each day.

Digital Pacific
Tech & SaaS

207%
Established in 1957, Bing Lee is one of Australian’s largest family-owned electrical and appliance retailers. To revolutionise the company’s online user experience and digital presence, Bing Lee turned to Rysen.

Bing Lee
Retail & E-Commerce

33.5%
Intersport is one of Australia’s leading sports specialty retailers, offering a wide range of footwear, clothing, and equipment from the world’s biggest brands including Nike, Adidas, ASICS, Puma, and New Balance. With over 85 stores nationwide and a growing online presence, Intersport gives everyday Australians access to premium sports gear whether they shop in-store or…

Intersport



