PPC Services

Explore the full PPC service offering

Want to lower your CPA on Google Ads?

Get a PPC audit and strategy from a Google Premier Partner.

Social Media Services

Explore the full paid social offering

Make paid social actually profitable

Get a social ads audit and strategy session covering creative, targeting and budget.

Web Design & Development

Explore our web design and development services

Need a website that converts?

Get a website quote highlighting your top CRO opportunities and platform options.

AI Ads & AI SEO

Explore our AI-driven search and ads

Get found in AI search results

See how your brand shows up across AI search, LLMs and assistants.

SEO Agency Melbourne Built For Growth

#1 SEO Agency, Global Agency Awards 2025  |  30+ Industry Awards

Global Agency Awards winner 2025 OMG digital marketing agency
Semrush Search Awards Australia OMG digital marketing agency
Global Search Awards OMG SEO agency
APAC Search Awards winner 2025 OMG SEO agency

Your SEO Strategy Starts Here

See what’s holding your rankings back. Free audit, no pitch.

This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form
  • Hannan Tew Lawyers

    Long time user of OMG, but first time reviewer. We’ve just had an awesome 2 years with them.

  • Calvin Klein

    I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented.

  • Artline

    We’ve been utilising the services of OMG for over 2 years and couldn’t be happier! The level of commitment and insight the team brings to the campaign has been fantastic.

  • 361 Degree Consultancy

    We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business. Every company told us it would be 6 months before we saw any results – it has only been 3 months with OMG and there is a tangible increase in our online sales!

  • Dymocks

    I’ve worked with a number of agencies over the past decade and they are the best by far. The team offer an affordable service with a huge amount of value added insight. In addition, they’re proactive and are constantly looking for improvement in our business which is an appreciated quality in a business partner. Can’t recommend highly enough!

  • Bulk Nutrients

    We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with both on SEO and PPC.

  • Cohen Handler

    Simon and the team have really gone above and beyond for us. They were instrumental in the successful migration and update of our website so that our SEO transition was flawless.

  • Ultraceuticals

    Great experience working with OMG on our SEO/SEM for 3 years – responsive, helpful, proactive and very pleasant to work with.

  • Eye Concepts

    OMG has a great team of SEO specialists who are extremely helpful and knowledgable. We’ve been with OMG for about 3 months now and have already seen a significant improvement on our Google Rankings.

Sound Familiar?

Your best leads are going elsewhere.

Whether you’re based in Fitzroy or Richmond, your buyers are searching with intent, yet your site isn’t showing up where decisions happen. Every missed ranking sends clicks to competitors already visible in Melbourne’s search results.

Your SEO looks busy, but the pipeline says otherwise.

Ranking for useless keywords brings zero qualified buyers. Real customers search with strict, high-intent commercial terms. You need actual sales from your Melbourne SEO, not just vanity impressions.

You can’t see what’s actually working.

Traffic is up one month and flat the next. Leads are harder to attribute. You get an end-of-month PDF packed with confusing jargon that doesn’t connect back to business growth. The right SEO partner ensures your traffic data and commercial impact are clear as day.

Our Melbourne SEO Services

Melbourne is a brutal search market where pretty reports and keyword stuffing won’t cut it. Be it a car shop in Hawthorn or a restaurant in Williamstown,
our SEO solutions are built around the proven TLC Framework, refined across 14 years and 1000+ Australian campaigns.

Trusted by 1,000+ Clients

Case Studies

How Australian Brands Grow When
SEO Stops Guessing


Great SEO leaves evidence in the form of stronger rankings, cleaner traffic, better leads and revenue that doesn’t need a magnifying glass to find.
These case studies show what happens when technical fixes, content and authority work together.

How Computer Cures Got 6X More SEO Conversions

Computer Cures is a Melbourne-based team of computer experts keeping people and businesses connected. They offer extensive services for all homes and businesses, including everything from computer repairs and wifi set up to data recovery and email protection.

600%

increase in organic conversions YoY

327%

increase in organic traffic YoY

Computer Cures SEO case study hero Melbourne computer repair and IT support service

More SEO Case Studies

Underneath Calvin Klein’s Digital Success with eCommerce SEO

142%

Increase In Organic Revenue

Calvin Klein is one of the world’s most iconic lifestyle brands, offering on-trend and affordable wardrobe-essentials. Since 1968, they’ve won the hearts of happy customers in 130+ countries. But in the competitive fashion industry, digital is what defines achieving success or going stagnant.

Calvin Klein

Retail & E-Commerce

How Intersport Grew Organic Revenue by 33.5% in 6 Months

33.5%

increase in Organic Revenue YoY 

Intersport is one of Australia’s leading sports specialty retailers, offering a wide range of footwear, clothing, and equipment from the world’s biggest brands including Nike, Adidas, ASICS, Puma, and New Balance. With over 85 stores nationwide and a growing online presence, Intersport gives everyday Australians access to premium sports gear whether they shop in-store or…

Intersport

How They Used SEO, PPC & Social Ads To Increase Visibility and Skyrocket Conversions

320%

Increase In Organic Coversions

Cohen Handler is Australia’s leading property buyer’s agency, with offices in Sydney, Brisbane, Melbourne and Perth. Since 2009, their service is designed to make the real estate process simple, fun and rewarding for the buyer, offering an unprecedented service experience with extraordinary results.

Cohen Handler

Real Estate

How T2 is Brewing SEO Success in Australia and New Zealand

124%

increase in non-branded clicks (AU)

T2, a renowned global tea brand, crafts sustainably sourced, flavourful teas that inspire a vibrant tea lifestyle for enthusiasts worldwide. Born and brewed in the heart of Melbourne, T2 takes pride in creating top-quality teas that offer an unforgettable journey with every sip. Their drive for sustainability and innovation has made them a beloved name…

T2

Food & Beverage

How TurmeriX Grew Their Monthly Traffic and Catapulted their ROAS

1,429%

Increase in PPC ROAS

Located in Victoria, TurmeriX was founded by Errol McClelland after he experienced a serious ankle injury with ongoing inflammation. A friend of Errol’s had heard of turmeric being used in traditional and herbal medicine and suggested he try adding turmeric to his diet. Errol has since made it his goal to share the experience with…

Turmerix

Beauty & Wellness

How Sheridan Grew Site Revenue By 402%

40%

increase in Organic Traffic YoY

Sheridan has been creating premium quality home and lifestyle products for 50 years, loved as an icon of distinctly Australian style. Inspired by the unique Australian landscape, they passionately create beautiful Australian living each season, through tonal and textural subtlety for the home. Partnering with OMG to increase site traffic, we devised an integrated SEO…

Sheridan

Retail & E-Commerce

The Numbers Behind OMG’s SEO Work

70M+

Generated more than 70 million clicks for our clients.

$761M+

Delivered over $761 million in new revenue for our clients.

5.6M+

Helped our clients achieve over 5.6 million conversions.

4.1B+

Delivered powerful results through 4.1 billion impressions.

Why Choose Us?

Melbourne brands prefer OMG over the
usual SEO circus

Some SEO teams send reports, some tick boxes and others disappear until invoice day. OMG brings the strategy, specialists
and transparency you need to turn search into a proper growth channel.

We Partner with the Best

  • Semrush Agency Partner
  • Ahrefs Agency Partner
  • Shopify Agency Partner
  • WordPress Agency Partner
  • Magento Agency Partner
  • Woocommerce Agency Partner
  • Wix Agency Partner

Three Things Other Melbourne SEO Companies Can’t Replicate

Melbourne SEO Specialists

Big-City Search Needs More Than Small-Time SEO


In Melbourne, you’re up against national brands, sharp local operators and competitors who’ve been quietly investing in search for years. Winning here takes more than a few blog posts and a hopeful keyword list. At OMG, your campaign is led by Melbourne SEO experts who know how to turn technical fixes, content strategy and authority building into commercial movement. Expect no smoke or ranking theatre. Just proper SEO work with the evidence to back it.

1,000+

Clients monthly

100+

SEO specialists

30+

SEO industry awards

150+

Industries

Client Testimonials

What OMG Clients Actually Say

Australian businesses trust OMG with their SEO. These are the outcomes they came back to tell us about.

Your Business in Melbourne Can’t Afford to Stay Invisible

From service businesses in North Melbourne to growing eCommerce brands across Brighton and Fitzroy, search competition keeps getting harder. We help businesses identify the technical SEO, content and authority gaps stopping customers from finding them first.

Enterprise SEO team at Online Marketing Gurus Sydney office

SEO Melbourne FAQs

Got questions about SEO? Good. The best decisions start with a proper understanding of what actually moves rankings, leads and revenue.

Yes, and you can expect no cherry-picked fairy tales. We can walk you through results from businesses with similar markets, challenges and growth goals. That includes organic traffic growth, revenue uplift, lead quality improvements and visibility gains across competitive search categories. We won’t give you that vague “trust us” energy. Just real numbers and context around how they were achieved.

Most likely, yes. We’ve wrangled SEO for eCommerce, healthcare, finance, education, professional services, trades, property, retail and plenty of niche corners too. Every industry has different search behaviour and sales cycles, so we don’t run cookie-cutter SEO solutions. We build the strategy around how your customers search, compare, hesitate and choose.

Sadly, that is more common than it should be. Usually, SEO fails because the strategy is shallow, the technical foundations are ignored or the reporting doesn’t connect to revenue. At OMG, we’ll start by finding what was missed, what was wasted and what still has upside. We’ll give you a proper diagnosis and see where we can help.

SEO works best when it compounds, so you’ll usually get more value when the relationship has room to build (around 12 months or longer). After all, we don’t want to bump your rankings, high-five ourselves and then vanish into the mist. We keep improving your visibility and authority as your market shifts. Good SEO gives you momentum. Great SEO keeps finding the next gear.

It depends on what you’re trying to win. A local service business chasing suburb-level leads will not need the same scope as a national eCommerce brand fighting for competitive categories.

That’s why we start with a strategy session valued at $4,000 (but you get it for free!). We’ll look at your market, website, competitors and growth goals, then recommend the level of SEO investment that actually makes commercial sense. Expect no bloated package or “because that’s our standard retainer” nonsense.

We guarantee that you’ll know the terms before you start. You won’t be squinting at fine print, and there will be no awkward surprises after the handshake.

SEO needs enough time to do its job properly, but you should never feel trapped in a relationship that runs on confusion. Our focus is on earning your trust through performance and clear communication, not locking you into something that feels harder to leave than a gym membership.

Yes, but the old playbook is on life support. Strong SEO now supports visibility across Google, AI search and answer engines like ChatGPT. That means content can’t just be stuffed with keywords and sent into the void. It needs to be useful, structured, credible and easy to cite. Because if AI can’t understand your brand or trust your content, you’re disappearing from the conversation.

You may see some early movement quickly, especially if technical issues have been quietly kneecapping your site. But the bigger, more valuable gains usually take time. SEO depends on your content, authority, competition and how much ground your website needs to make up.

For most campaigns, you’re looking at around 6 months to see meaningful traction. Nevertheless, we’ll show you the probable quick wins, long-term plays and what progress should look like.

Yes. Local SEO is where a lot of Melbourne businesses either win the call or lose it to the competitor down the road. We can help with Google Business Profile optimisation, local landing pages, citations, reviews, suburb targeting and the signals that help you show up when nearby customers are ready to book, call, visit or request a quote.

Yes. We offer eCommerce SEO across Shopify, WooCommerce and other platforms. That includes category optimisation, product page structure, technical clean-ups, collection strategy, internal linking and content that supports commercial searches.

You don’t beat bigger brands by playing their game with fewer chips. You beat them by finding the gaps that they’re too slow, too broad or too comfortable to notice. That could mean sharper local pages, cleaner technical execution, long-tail search capture, stronger content clusters and smarter authority building. Big brands have weight, but they also have blind spots.

Yes. Melbourne is beautifully messy, which means search behaviour is rarely consistent throughout. Different communities may search by suburb, language, service need, cultural context or buying intent. We can shape your Melbourne SEO service around the people you actually want to reach, not a generic audience profile cooked up in a boardroom.

Discover the Rankings You Should Already Own.

Book a 15-minute discovery call to talk SEO strategy. Backed by 14 years of experience, 200+ specialists, the Global Agency Awards 2025 #1 SEO Agency, and the best-practice frameworks designed by our Global Head of SEO.

Book your free 15-min SEO call.

OMG SEO team leaders

What You'll Walk Away With

  • SEO Health DiagnosisWhere Technical, Links and Content are letting you down
  • Keyword Gap InsightsTerms competitors own that you don't, and the revenue at stake
  • AI Search ReadinessAre AI Overviews, ChatGPT and Perplexity citing you?
  • 14 Years of SEO Best PracticeThe TLC Framework, refined across 1,000+ campaigns

Find the Ad Spend That's Leaking From Your Account.

Book a 15-minute discovery call to talk PPC strategy. Backed by 14 years of experience, 200+ specialists, Google Premier Partner status (top 3% globally), and the best-practice playbook designed by Head of Paid David Moorcroft.

Book your free 15-min PPC call.

David and Sophie, PPC team leaders at Online Marketing Gurus

What You'll Walk Away With

  • Account Health DiagnosisWhere Quality Score, structure and signal are letting you down
  • Wasted Spend InsightsWhere your account is leaking budget each month
  • Performance Max Reality CheckWhat PMax is hiding from you · what to take back
  • 14 Years of PPC Best PracticeThe OMG playbook, refined across $200M+ in managed media

Uncover Growth Your Competitors Are Missing

Book a 15-minute discovery call to talk Social Ads strategy. Backed by 14 years of experience and 100+ paid media specialists, you're in good hands with the OMG social team.

Book your free 15-min social call.

Mitch and Sophie, paid social team leaders at Online Marketing Gurus

What You'll Walk Away With

  • ROAS & CAC DiagnosisWhere the money's actually going across Meta, TikTok, LinkedIn
  • Creative Fatigue Reality CheckCTR drops, hook failures, what to retire and replace
  • Server-Side Tracking & SignalCAPI deployment, server-side tracking and improved Meta signals after iOS
  • 14 Years of Paid Social Best PracticeThe framework that grew TC Boxes' social purchases 1,118%

Find Out Why Your Site Is Costing You Customers.

Book a 15-minute discovery call to talk web strategy. Backed by 14 years of experience, 200+ specialists across WordPress, Shopify and custom builds, and the best-practice CRO and UX frameworks designed by Dr Rich Lane and OMG's senior web team.

Book your free 15-min web call.

Dr Rich Lan, CTO, and Jim from the IT team at Online Marketing Gurus, smiling together against a white background.

What You'll Walk Away With

  • Core Web Vitals DiagnosisMobile loading, INP, LCP, what Google is penalising you for
  • Conversion Path InsightsWhere users actually drop off · what's losing revenue
  • Mobile UX Reality Check72% of traffic is mobile, and most sites still fail it
  • 14 Years of Web Best PracticeWordPress and Shopify specialists · CRO-first build framework

Make Sure ChatGPT, Gemini & AI Overviews Cite You.

Book a 15-minute discovery call to talk Generative Engine Optimisation (GEO). Backed by 14 years of search expertise, 200+ specialists, and the best-practice GEO frameworks designed by Jazmine Green and OMG's senior AI search team.

Book your free 15-min GEO call.

OMG SEO team leaders

What You'll Walk Away With

  • AI Visibility DiagnosisHow often you appear in ChatGPT, Perplexity, Gemini and AI Overviews
  • Citation Gap InsightsThe queries where your competitors are cited and you're not
  • Entity & Schema ReadinessHow AI search engines understand your brand today
  • 14 Years of Search Best PracticeNow built for AI Overviews, ChatGPT and Perplexity

Uncover Growth Your Competitors Are Missing

You'll leave with a clear, actionable digital strategy, and a plan you can start implementing straight away.

Your Free Digital Strategy Starts Here

Claim your audit & strategy valued at $4,000

OMG SEO and Paid team leaders

What You'll Walk Away With

  • Growth Gap AnalysisFind the SEO, paid media and conversion gaps limiting your leads or revenue.
  • Competitor InsightsSee what your competitors are doing better, and where you can win.
  • Quick-Win OpportunitiesIdentify practical actions that can improve traffic, leads or sales faster.
  • Growth RoadmapGet a clear plan for what to prioritise next across SEO, Google Ads and paid social.