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Top 5 spots
Of critical search terms
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15%
Increase in keyword reach
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Top 3
Rankings gained for key 'swimwear' terms

The Challenge

Key Problems

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Increase search engine visibility, search engine listings, and achieve higher rankings for key keywords

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Stand out in the fashion and ecommerce industry with a laser-focused angle that will help overcome the hurdles that might prevent a crowd of ideal customers from finding their brand

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Seafolly is one of the most internationally renowned swimwear brands. As an early pioneer in the Australian swimwear market, the brand has now grown to become one of the most recognised beach brands since 1975. Their attention to detail in crafting unapologetically stylish and flattering pieces is just one of the reasons why they have received awards for being the ‘Best Swimwear’. With a loyal customer base for it’s swimwear, and growing with this line along with the company.

With a cult following and the expertise in creating a capsule wardrobe of swimwear, it's no surprise that they have managed to immerse themselves so deeply in the industry.

They partnered with OMG on a comprehensive, customised SEO campaign to grow rankings in a way that would tangible boost sales.

Our Approach

For Seafolly, SEO was more about obtaining higher quality links to close the YOY traffic gap. They were ambitious in achieving first page visibility for explosive growth. To boost the client’s search engine rankings, we customised a 6 month SEO campaign. The core strategy leveraged:

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Implement a well-integrated, successful link building strategy to achieve greater outreach - this included balancing our link profile

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Technical and offsite SEO to achieve skyhigh rankings

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Ensure the use of remarkable, well-written website content that’s optimised for search engines

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An indepth competitor and market analysis to identify viable ranking opportunities

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Strategy & Execution

Let’s increase your sales
100% transparency, no excuses, and no dodgy practices. Just serious digital results.

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WORTH $2000