SEO
B2B & Finance
Medium Small
17 Greenoaks Avenue Sydney, New South Wales 2560, AU
About Noble Loans
Noble Loans offer financing to small businesses in Australia. Their fast & affordable cash flow solutions fuel ideas and fast-track growth. Growth is the goal for the businesses, along with Noble Loans itself.
Challenges
- Website not optimized and needing a refresh
- Needing to stay relevant in a fast-changing industry
- Technical website issues holding them back
Our Approach
In the first 6 months, Noble Loans achieved serious results and smashed their goals. And this is just the beginning!
As their search marketing function, we have a tight-knit relationship, meaning every collaboration can produce some exciting results. We’re involved with ongoing experiments on their landing pages and also work on initiatives to maintain our relevancy in the ever-evolving loans industry.
Strategy & Execution
Optimise every aspect of the website
Throughout a big website overhaul, we delivered valuable insights and suggestions. This resulted in a final product, optimised for search engines AND visitors.
Tackling technical issues
Tackling technical issues quickly allowed us to secure quick wins for Noble Loans. Resolving a number of issues increased organic traffic by more than 75% in the space of a month.
Testing and refining at every turn
Improving the conversion rate across the website involves some serious testing. We run calculated experiments to refine the performance of all landing pages, using data to drive better results.
Targeting the most profitable keywords
For competitive keywords, getting to the first page of search results is a challenge we conquered. Proven SEO strategies ensured Noble Loans could target the most profitable keywords.
