72%
Lead growth, year on year
83%
Growth in organic conversions, year on year
28%
Decrease in Cost Per Lead (CPL), year on year

The Challenge

Key Problems

Not attracting the attention of their relevant target market resulting in a lower number of conversion from ideals leads and customers.
Rate of website traffic growth was too low to support the team’s ambitious business growth goals.
Lack of visibility and accurate data to drive strategic decision making.
Needed a roadmap to reach big growth goals over the next 12 months.
Corporate Prepaid Gift Cards Case Study

Corporate Prepaid Gift Cards is Australia’s leading prepaid Mastercard and Visa gift card provider. Their products are purchased by companies nation-wide looking to share incentives, rewards and corporate gifts. Seeing their monumental growth is proof of a winning idea.

However, over time they realised that their website wasn’t creating the online visibility nor delivering the leads they were looking for—that’s why they partnered with Online Marketing Gurus.

Our friendly team of experts helped to accelerate their B2B growth with a digital marketing campaign that maximised multiple channels. We created a custom PPC campaign engineered for generating an explosive ROI.

Our Approach

Engineering a high-converting PPC campaign starts first with understanding our client, their customers, and the market. That’s why we dedicated extensive time to keyword research and competitor analysis—and continued this analysis month-on-month to keep our fingers on the pulse.

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Fully customised PPC strategy with ongoing optimisation and comprehensive reporting

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Google Adwords campaigns to capture high-intent search traffic

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Google Shopping campaigns to win ready-to-buy customers

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Remarketing to convert warm traffic leads

Strategy & Execution

Let’s increase your sales
100% transparency, no excuses, and no dodgy practices. Just serious digital results.