Full-Stack Digital Marketing Capability Without The Headcount
Saying “we don’t offer that” hands clients directly to a competitor. Use OMG as your back-office growth engine instead. We plug seamlessly into your stack to give you immediate access to specialist SEO, PPC and more. Keep it strictly confidential under your brand, or refer clients to us. Either way, you leverage 14 years of data and an expert delivery team to scale your margins.
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Incy Interiors
The team at OMG are super lovely to work with and in a short amount of time have been able to deliver above and beyond what we originally expected. Looking forward to our continued partnership!
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Sheridan
We’ve been working with Online Marketing Gurus for over a year now to help scale our organic performance. We’ve had some great uplifts in visibility and the team is very thorough in not only understanding our business but the wider industry as whole – feeding that back into our strategy. Thanks to Jazmin, Chantelle and Danny for their attention to detail. I’m excited to see the results of their new strategy and further drive the future of Sheridan to greater success.
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Calvin Klein
I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented.
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Artline
We’ve been utilising the services of OMG for over 2 years and couldn’t be happier! The level of commitment and insight the team brings to the campaign has been fantastic.
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T.C Boxes
We have been using OMG for almost 12 months now and we couldn’t be happier with their service. Not only do they execute your marketing plans and schedules above and beyond your expectations, but my team at OMG are always showing initiative with new ideas and up and coming changes across all platforms.
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Huskee
OMG are one of the best agencies out there, especially if you have a more complex niche that you are trying to target and engage. They are extremely transparent, provide…
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with both on SEO and PPC.
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Material World
Angelo at Online Marketing Gurus has been extremely responsive to all of our queries and I think OMG has definitely added value to our business this year.
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SoWatt
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business.
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Workscene
It’s been a pleasure working with OMG over the past year! My account manager, Matthew has been very responsive and great to deal with as I look to grow the business in the digital space. They’ve provided great result for both Google Ads and Facebook Ads. Highly recommend OMG! proactive and very pleasant to work with.
Sound Familiar?
Winning new business shouldn’t feel
like a punishment for your team.
So your client needs digital marketing that connects to the work you already do. You want to help, but your team appears
ready to stage a mutiny. You can’t hire four specialists and hope the bottom line behaves, either. OMG gives you the third
option: expand the offer, retain the client and leave the specialist work to us.
Quote bigger retainers
Add SEO, paid media, social and web to your scope without adding payroll.
Keep clients longer
You never have to send good clients to another agency just because they need more.
Scale without hiring
Tap into 200+ specialists without recruitment, training or management drama.
Deliver with depth
Give clients senior digital execution backed by Australia’s 2025 #1 SEO Agency.
Expand your Services
Trusted by 1,000+ Clients
The Number Behind Us
$1.4B+
Revenue Generated for Clients in the last 12-months
200+
Specialists Across digital marketing inc. paid media, SEO & web dev
14+
Years as an agency partnership
program in Australia
6
Global offices across Australia, USA, UAE and Singapore
Why Partner with OMG
OMG Partnership Models
Pick the model that matches how much of the delivery you want to own.
Referral Partnership
Send us clients. We close. You earn.
All you need to do is make the introduction. We handle the pitch, strategy and delivery. You earn referral revenue on retained clients without adding work, risk or another recurring meeting to your calendar.
– Generous referral fee structure
– Co-branded intro materials and deck
– Quarterly partner check-ins
– No delivery responsibility
Best for: Consultants · adjacent-discipline agencies (web, brand, PR, video) · trusted advisors with strong client portfolios
White-Label Partnership
Your brand leads. OMG delivers quietly.
You keep the client relationship. We deliver specialist work behind the scenes, across SEO, PPC, paid social, content, analytics and web. Your client gets senior performance marketing support. Your brand gets the credit, and the client never sees us.
– Branded reporting and dashboards
– Margin structure your team can quote against
– Dedicated white-label account team and partner manager
– Agency-only NDA, pricing and SLAs
– Clients inherit our platform partnership benefits
Best for: Agencies wanting to add SEO, PPC, social or web delivery without hiring · SMB-to-mid-market portfolios
Strategic Partnership
Custom integration · Joint go-to-market.
For technology platforms, larger agencies and ecosystem partners with room to build beyond referrals. We work with your team on shared offers, co-marketing, integrated solutions and partner-led growth opportunities, with senior commercial support from day one.
– Joint go-to-market planning
– Co-developed case studies
– Integrated tool / data partnerships
– Direct CEO and senior leadership access
Best for: Tech vendors · martech platforms · large agencies with complementary capability
Ready to partner?
Book a 15-minute discovery call with our Partnerships team. We’ll walk you through the right model, the commercials,
and how a partnership with OMG could scale your business.
A proven agency partnership program in Australia
Why partners stay, not just sign.
It takes a long time in this market to find out who delivers and who just oversells, which is why our
14 years of referral and white label partnership says a lot.
Senior Specialists Behind The Scenes
No junior handball. Your clients get experienced SEO, paid media, social, content and web consultants doing the job properly.
Bespoke White Label Reporting
Gurulytics, our proprietary AI reporting tool, gives you clear, live performance visibility without the monthly PDF treasure hunt.
Commercials Built For Margin
Our partner structure gives you room to quote, grow retainers and build a stronger recurring revenue stream.
OMG’s white label SEO services gives you access to experienced SEO specialists, dedicated account management and white-label reporting through Gurulytics, all delivered under your brand.
Global scale, local support
With 200+ specialists across six global offices, you get the depth of
a global team with people who understand your market.
Platform access, passed on
Your clients benefit from our Google,
Meta & tech partner access.
Google Premier Partner status (Top 3% worldwide). Meta Business Partner. OpenAI Business Partner. SEMrush, HubSpot, TikTok and Pinterest. Your white label clients can access the platform advantages we bring to every campaign, from stronger support to sharper testing opportunities.
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Semrush Agency Partner
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Ahrefs Agency Partner
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Shopify Agency Partner
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WordPress Agency Partner
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Google Agency Premier Partner
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Microsoft Agency Premier Partner
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Meta Agency Premier Partner
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Pinterest Agency Premier Partner
Testimonials
What Our Partner Says
Partnering with Reborn Agency to deliver SEO/SEM Campaign excellence.
Reborn Agency partnered with Online Marketing Gurus to deliver multiple Digital Marketing Projects including, Australian Liquor Marketers, Milo, Merlin Garage Doors and many more.
How It Works
From First Chat to First Client Live.
You need a delivery partner to free up your calendar, not to adopt a new project-management headache.
We’ve stripped the fluff out of the onboarding process to give you a streamlined runway:
Book a 15-minute call with Ben Hunter and Matt Lawson. We’ll talk through the right model for your business, referral, white-label or strategic.
Within 48 hours: a tailored partnership proposal with the model, the commercials, the SLA and the activation plan.
We set up your partner manager, NDA, shared assets and team training if needed.
We start delivery and you start earning. We’ll then do quarterly reviews to keep the partnership moving.
Want To Know More?
Partnership FAQ
Want to learn more? Here are some of the most common questions we hear day to day.
Yes. Your client doesn’t need to see OMG anywhere. Reports, decks, comms and delivery workflows all sit under your agency brand, with NDA protection around the relationship. We do the specialist work quietly in the background so your team can stay confidently front of house.
When referring a client to our marketing agency, all you need to do is introduce us. We handle the commercial conversation, strategy and delivery. When the client signs a retained engagement, you earn an agreed referral fee paid monthly. The exact structure depends on the scope, service mix and partnership model, so we lock it in during the proposal stage.
Yes, selectively. We partner with agencies where the fit is clean, the boundaries are clear and the client relationship is respected. Many white-label agency partners have adjacent strengths like web, brand, creative or development and need senior SEO, PPC or paid social delivery without hiring a full team.
Referral partners can start with no upfront commitment. White-label work is scoped around the services you want us to deliver, and strategic partnerships are built case by case. You get the model that matches the opportunity, not a bloated partner package pretending every business needs the same thing.
Definitely. White-label clients can benefit from OMG’s wider platform access, including Google, Meta, OpenAI and other key partner relationships, depending on the campaign scope. Your clients get the advantage through the work we deliver, but they don’t need to know whose engine is running under the bonnet.
For strategic partnerships, yes. Co-branded case studies, campaigns and partner assets can be part of the model. For referral and white-label partnerships, OMG usually stays out of sight, but we can help create internal proof points that show value without breaking confidentiality or making the relationship messy.
OMG has teams across Australia, Singapore, the US and the UAE, so we can support partners with clients across multiple markets. That means local context where it matters, global delivery depth where it helps and fewer “let me check with someone in another time zone” moments than anyone enjoys.
Ready To Partner With OMG?
One wrong handover can undo years of trust, so stop gambling on outsourced talent and start leveraging a time-tested service stack. Book a 15-minute discovery call with our Partnerships team, and we’ll talk through the right model, the commercials and the nitty-gritty.
