It has been a learning and rewarding experience with OMG for over a year since we started building our online presence which has surely grown and is continuing to grow. Recommended agency!
Marvin Christian
SEO SPECIALIST AGENCY
What is Lead Generation SEO?
Lead generation is the process of attracting people (leads) and getting their contact information, so you can create a targeted pitch that converts them into buyers. The old style of generating leads relied on cold calls and emails. Not the most efficient method! Enter lead generation SEO.
70 Million
We generated more than 70 million clicks for our clients.
$761 Million
We’ve delivered over $761 million in new revenue for our clients.
5.6 Million
Our clients achieved more than 5.6 million conversions with OMG.
4.1 Billion
We delivered powerful, profitable results through 4.1 billion impressions.
With Over 10+ Years experience
We Help Brands Big and Small Reach Their Full Potential.
With 200+ Growth Gurus, 70-80% SMB clients, we’re certified experts in all channels and platforms it’s just part of the reason we’re Australia’s best rated, reviewed and revered marketing agency.
Why your business needs a tailored Lead Generation SEO
Unlock the true potential of SEO with Lead Generation strategies that transcend mere website visits, focusing on driving genuine consumer interest, cultivating potential leads, and guiding them through the purchase funnel for measurable success and big revenue shifts.
Visits vs. Sales. The real goalof SEO for business.
So you’ve done the ‘SEO thing’. Maybe you’ve hired an SEO Expert who has promised to get you better rankings and more traffic, and they have. You’re watching your site visits racking up, and it feels pretty good.
But if down the line, your new visitors are remaining just that – visitors – and not paying customers, has your SEO investment delivered any real value? Too often SEO is based on superficial objectives, and the cost doesn’t justify the return.
Results you can see. Successyou can measure.
Results. Big revenue shifts. That’s what you need to see. Our SEO gurus aren’t concerned with quick tricks that flood your site with drive-by traffic. We’re interested in strategies that initiate genuine consumer interest, cultivate potential leads and drive those leads through the purchase funnel.
Every business is different. The cookie-cutter approach just doesn’t get the job done. We dive deep into the needs, wants and habits of your target market to apply strategies that work for your business. That means intensive research on conversion-driving keywords, appealing to “hot leads” and identifying the right marketing channels.
A Lead Generation strategy is pointless if you can’t measure the results. We’re serious about efficient lead tracking. We monitor where your leads come from over an extended period and trace the way they navigate through sign-up processes and sales funnels. By tracking lead movement, we can tell you exactly what’s working, and what isn’t. If our reports show us there’s room for improvement, we adjust our strategy accordingly.
693% increase in top 3 keywords worldwide
Within 24 months this Australian fashion brand saw International success in a highly competitive market with OMG.
Jazmin GreenHead of Enterprise SEO
Top Position #1 for Underwear
Calvin Klein saw organic search success, with reaching top spot for it’s leading product category with OMG.
Erika DiasSenior Enterprise SEO Consultant
900% increase in keywords top 3 positions
Within 6 months, this leading Tutoring company saw success with OMG, focusing on an SEO & PPC strategy.
Ahkeem SealySEO Manager
45 x ROAS on Paid Search
Within 6 months, a leading skincare brand saw incredible results to grow their online presence.
Ed JonesHead of Paid Search
Qualified Leads
Lead generation SEO is search engine optimisation that focuses on creating a continuous flow of leads into your business. But not just any leads – qualified leads who are more likely to convert into customers. And that’s how SEO lead generation can become one of the highest impact elements of your marketing campaign.
The winning combo
Doing SEO without considering lead generation? That’s like ignoring customers that walks right through your front door.
If you combine the two, you’ll have a winning combo that skyrockets your revenue.
Website Audit
It is crucial that your website is optimised for both SEO and Lead Generation.
Our gurus will use their expertise to ensure your website is optimised to capture more leads.
Technical SEO
It’s time to get down to business and get technical. Your website is a machine with lots of moving parts – so it’s important to ensure everything is running smoothly.
An Ecommerce SEO campaign will always factor into crucial technical optimisations. This includes anything from canonical tags and schema markup, to fixing 404 errors and implementing bread crumbs.
Integrating reviews
Reviews are worth their weight in gold, so there’s every reason to ensure they’re featured effectively across your Ecommerce store.
In addition to adding credibility which can improve conversion rates, reviews also offer a great way to bolster relevant and informative content on your product pages.
Schema markup
Implementing schema markup is one way to help Google better understand what information you’re displaying on product pages — and as a consequence, potentially display a more user-friendly and visible presence on search results.
This involves adding specific tags to the HTML of your website and is most often used to highlight product name, pricing, phone number, etc.
SEO success for Weekenda
From August 2020, Weekenda partnered with OMG to deliver an SEO Strategy. For the past year we saw some amazing results.
105%
increase in organic new users
84%
increase in overall keyword reach
134%
increase in organic goal completions
300%
increase in top 3 keywords
How does SEO actually work in 2024 and beyond?
With Google’s constant updates and algorithm changes our Gurus constantly cover these 3 key areas
Strategic Expertise and Ecommerce Goal Alignment
Our eCommerce SEO services go beyond simply keywords and links to get you to top ranks on Google. We adopt a personalised approach with our eCommerce SEO strategies, understanding the unique needs of your brand to craft a bespoke SEO campaign that drive sales.
Evidence-Based and Innovative eCommerce Methodology
What sets our ecommerce SEO apart is our commitment to data and research specifically for the ecommerce industry. We don’t merely follow market trends; instead, we merge data-driven insights with an innovative methodology, ensuring every facet of your SEO campaign is underpinned by robust evidence and industry-leading tools that connect to the unique needs of eCommerce SEO.
Comprehensive and Adaptive Improvement
Every SEO campaign developed by our digital marketing experts begins with a comprehensive deep dive into where your business stands online. From market research to keyword mapping and strategic link building, our experts evaluate what your site does well and where we can implement continuous improvement.
Lead Generation SEO Journey
Embark on a comprehensive SEO journey, starting with market research, keyword mapping, and technical audits in the initial month, followed by ongoing refinement through Technical SEO, Link Building, and Content Development in subsequent months.
Month 1
SEO Foundations
It all Starts here
-
1
SEO Market Analysis
Within the first two months of our partnership, our Gurus set out to uncover everything they can about your business and competitors.
We also uncover your sector’s most relevant and profitable keyword opportunities to capture high-value traffic. -
2
Keyword Excellence & Strategy
The next step is all about keywords. We put together a premier on-page SEO strategy to maximise your website’s search potential by meticulously matching your website’s pages with the most valuable and relevant keywords to ensure each page is optimised to attract and engage your target audience effectively. -
3
Technical SEO Excellence Audit
Once we’re ready with our keyword research, our experts will move on to the backend of your website. So we can rectify common SEO issues, assess website responsiveness and speed, and also confirm that you’ve got all the technical SEO must-haves. -
4
Content Mastery for SEO
With these newfound SEO insights in our hands, our creative content experts create and optimise content for key pages that tick Google’s box of approval by amplifying your Expertise, Authority and Trustworthiness (E-A-T). -
5
Backlink Excellence & Strategy
Our next step involves producing a comprehensive SEO backlink strategy to elevate your website’s Domain Authority (DA). This means acquiring high-quality, relevant backlinks to boost your site’s credibility and authority to drive improved search engine rankings and visibility.
BESPOKE STRATEGY DEVELOPMENT
Your Personalised Roadmap
Our digital experts meticulously craft a personalised roadmap during the first month, setting the stage for targeted implementation strategies in the second month and beyond.
MONTH 2 onwards
Agile Campaign Development
ImplementATION OF your SEO STRATEGY roadmap
Situational Analysis
Following the initiation of your SEO campaign, our consultants conduct a situational analysis, evaluating your progress which summarises both the successful and underperforming aspects of our current strategy.
SERP Landscape Analysis
We’ll analyse which SERP features frequently appear for our target keywords, a vital factor for the remainder of our strategy sections.
Technical Audit
We conduct a full intensive SEO technical audit of the current site, identifying optimisations that should take place to help Google reach, understand, and index your content more effectively.
Opportunity Analysis
We’ll hunt for opportunities to further boost your online presence. This involves an intensive keyword research document and comprehensive opportunity analysis to compare our current performance with potential achievements.
On-Page Opportunities
To maximise your website’s value, we offer information architecture recommendations, which may involve a complete navigation restructure or adding or combining certain pages to enhance site structure.
Off-Page Opportunities
We’ll also delve into off-page opportunities, commencing with a competitor gap analysis to pinpoint areas where we can enhance our efforts in comparison to your competition.
Achieving SEO success for our clients
SEO is a long-term game; it takes months for notable results. Beware of overnight promises; genuine SEO companies focus on realistic timeframes and prioritise optimising key areas for increased sales and revenue.
693% increase in top 3 keywords worldwide
Within 24 months this Australian fashion brand saw International success in a highly competitive market with OMG.
Jazmin GreenHead of Enterprise SEO
Top Position #1 for Underwear
Calvin Klein saw organic search success, with reaching top spot for it’s leading product category with OMG.
Erika DiasSenior Enterprise SEO Consultant
900% increase in keywords top 3 positions
Within 6 months, this leading Tutoring company saw success with OMG, focusing on an SEO & PPC strategy.
Ahkeem SealySEO Manager
45 x ROAS
on Paid Search
Within 6 months, a leading skincare brand saw incredible results to grow their online presence.
Ed JonesHead of Paid Search
Money keywords ranked using our Evidence Driven Framework
Our sole focus is on digital marketing strategies that translate into serious revenue for your business. While other agencies promise results in the form of clicks and traffic, we’re only interested in the results you really want – the ones you can take to the bank.
| Client | High Search Money Keyword |
Current Ranking |
Original Ranking |
|
|---|---|---|---|---|
 |
#1 ‘mens polo shirts’ | 1 | 9 | view case study |
 |
#4 ‘holiday rentals hunter valley’ | 2 | 61 | view case study |
 |
#1 ‘roof top tent’ | 1 | 4 | view case study |
 |
92 ‘best buffet in sydney’ | 8 | 100 | view case study |
 |
350,000 ‘womens dresses Sydney’ | 4 | 67 | view case study |
How Can We Help?
Our SEO Services
Our expert team specialises in all facets of SEO. No matter the industry or size of your business we’ve got the experience and expertise to get you real results.
Local SEO
Get more customers locally, by improving your websites local seo strategy and drive more traffic to your site!
Enterprise SEO
Long-term success lies in enterprise seo campaigns to lower your cost per acqusition, scale your rankings, grow your revenue and increase your market share.
eCommerce SEO
Become a marketplace champion with a specialised eCommerce SEO strategy that boosts traffic AND sales.
Lead Generation SEO
SEO-generated traffic does nothing for your business if it doesn’t convert to leads. A killer SEO strategy is fine-tuned to generate real revenue.
B2B SEO
Generate floods of qualified leads and supercharge revenue. Achieve next-level growth with evidence-based B2B SEO.
Content Strategy SEO
An expert content strategy accelerates your SEO results, attracts waves of new visitors and converts more customers.
Content Marketing SEO
Launch high-impact Content Marketing that delivers soaring growth in traffic, leads and customers for the long term.
Link Building SEO
Become the site that anyone who’s anyone wants to link to. Earn quality links to bolster your rankings, drive traffic and accelerate your revenue.
Our dedicated experts are ready & waiting to get started today.
We’ve been able to increase our organic conversions by 345% year on year.
Tegan Thorpe – Cohen Handler
We’ve been able to increase our organic conversions by 345% year on year.
Tegan Thorpe – Cohen Handler
We’ve been able to increase our organic conversions by 345% year on year.
Tegan Thorpe – Cohen Handler
We’ve been able to increase our organic conversions by 345% year on year.
Tegan Thorpe – Cohen Handler
We’ve been able to increase our organic conversions by 345% year on year.
Tegan Thorpe – Cohen Handler
All these Success Stories
started with a Free Audit
Our performance marketing specialists are known as the best at integrated digital campaigns and have won major awards for a reason… RESULTS.
Our dedicated experts are ready & waiting to get started today.
WE ARE THOUGHT LEADERS
We don’t just execute strategies we pioneer innovation.
OMG excels as a digital marketing innovator, consistently pushing boundaries to provide clients with leading-edge strategies in the dynamic digital landscape.
We’ve got Gurus all over the world.
SydneyMelbournePerthGold CoastBrisbaneAdelaideSingaporeDubaiTexasCape TownSerbia
Hi I’m Jazmin, I’m the head Head of Enterprise SEO.
I make sure that our enterprise clients rank high on SERPs to gain some BIG results.
Hi I’m Simon, I’m the Chief Customer Officer.
I take huge pride in making sure that all of our clients are happy and well taken care of.
Hi I’m Hayley, I’m the Head of Data & Analytics.
I am always ahead of the game – keeping all our Gurus up to date on the latest.
What exactly is Gurulytics?
It’s our advanced analytics tool and bedrock of our success. It transforms raw data into actionable strategies, consistently delivering exceptional results for our clients.
5 Star SEO Agency
Drive genuine business growth
We delivered a blog-focused content strategy, integrated with an SEO campaign. Over 12 months, here are some awesome results.
Multiply your organic website visitors
Gain maximum exposure on relevant search engine results with an SEO company that never pulls their punches.
Watch your business effortlessly overtake the competition on all the search engines and form thriving new revenue streams from masterfully constructed SEO campaigns.
We’ve helped Australian businesses achieve an insane 3x increase in leads just by improving their SEO strategy with our services.
Dominate Google search results
Rise to the top of Google’s search results and all the other search engines.
Crush the competition with multiple first page search rankings on relevant search terms and local directory listings.
Stay ahead of the curve and let a top SEO agency implement innovative and cutting-edge digital marketing strategies to your web pages.
Partner with genuine SEO experts
While some SEO companies employ “smoke and mirrors” tactics to mask their lack of results, OMG operates with complete transparency on where all your money is going.
Whether it’s towards technical SEO, link-building, or local SEO, our SEO specialists will keep you in the loop at all times and explain why each process is being done.
Our SEO experts promise real results, and we don’t rest until you get what you’ve paid for.
A Global Agency. The Same Goal.
Team Members
200+
Client Revenue
$761m
Client Retention
98%
Why OMG? With Australia’s leading agency – you get an army of the best marketing minds in the country working on your account.
- Nothing cookie cutter – just strategically personalised campaigns crafted to deliver powerful marketing returns.
- No time wasting on BS. We only provide real results through correct practices for short- and long-term growth
- With digital specialists across every channel and stage of the customer journey we supercharge your marketing performance.
- With vast experience across hundreds of industries for both big and small across brands
- Begin with a free audit and strategy session. We pride ourselves on 100% transparency.
Why not another Agency? Worse results, less experience, outdated practices.
- Agencies regularly use cookie cutter strategies that don’t live up to expectations.
- Fake guarantees on activities that don’t hit ROI achieved through dodgy practices that harm you long-term.
- Limited experience & service lines available on teams that work separately.
- Less experience and knowledge of how to navigate different industries and verticals.
- Constant hidden fees & undisclosed information, leading to financial surprises and unexpected costs.
Top Certifications
We Partner with the best
Our trusted partner network of top technology brands and leading agencies helps us deliver the best, seamless experience – time and again.
Top 3% Google Ads Agencies in Australia
Frequently Asked Questions
How does SEO improve my website’s visibility?
SEO amplifies your website’s visibility by optimising it to rank higher in search engine results. This process can include tweaking your site’s content, structure and on-page elements to meet search engines’ criteria to determine relevance and authority. Enhancing these aspects makes your website more attractive to search engines and customers using specific keywords related to your products or services.
How long does it take to see results from SEO efforts?
It’s important to remember that SEO is a long-term strategy, and it may take three to six months to begin noticing results. However, the exact timeline for your brand can vary based on your industry’s competitiveness and your SEO strategy’s effectiveness — factors such as the current state of your website and the quality of your content. Patience and consistency are key, as the impact of SEO efforts compounds over time, leading to greater visibility and improved search engine rankings.
What are the key elements of a successful SEO strategy?
Many elements make up a successful SEO strategy, and our experts seamlessly incorporate them all to drive your business forward. This can include creating high-quality content, collecting authoritative backlinks, identifying relevant and profitable keywords and optimising technical aspects of your site. Combining these elements ensures that your website is visible and appealing to search engines and potential customers.
Can SEO adapt to the latest search engine algorithm updates?
Yes, a well-crafted SEO strategy crafted by experts should be inherently flexible and designed to adapt to the latest search engine algorithm updates. Our experienced SEO team stays informed of the algorithm changes and understands how they impact SEO practices. Having the skills to adapt quickly is crucial for navigating online marketing and SEO, and you can trust our team to stay on the ball to ensure your website performs well despite ever-changing algorithms.
