SOCIAL MEDIA SPECIALIST AGENCY

Capture floods of new customers.

Reach a vast audience on Instagram and compel them to action. Successful marketing is all about reaching your customers where they are spending time. And for some 800 million people, that’s on Instagram.

OMG - Number 1 Rated Agency in Australia

70 Million

We generated more than 70 million clicks for our clients.

$761 Million

We’ve delivered over $761 million in new revenue for our clients.

5.6 Million

Our clients achieved more than 5.6 million conversions with OMG.

4.1 Billion

We delivered powerful, profitable results through 4.1 billion impressions.

OMG - Event - Founders
OMG - Event - Andrew Raso
OMG - Event - Founders
OMG - Event - Mez Homayunfard

With Over 10+ Years experience

We Help Brands Big and Small Reach Their Full Potential.

With 200+ Growth Gurus, 70-80% SMB clients, we’re certified experts in all channels and platforms it’s just part of the reason we’re Australia’s best rated, reviewed and revered marketing agency.

Why your business needs  Instagram Advertising

Reach a vast audience on Instagram and compel them to action. Successful marketing is all about reaching your customers where they are spending time. And for some 800 million people, that’s on Instagram.

Up your sales with Instagram Advertising Gurus.

Most Instagram advertisers focus on generating likes, followers and comments. But unless you’re getting real conversions, you’re not tapping into the platform’s full potential. Work with Online Marketing Gurus to create and execute a targeted Instagram ad strategy that’s targeted on generating exceptional returns. Whether you want to focus on forming customer relationships through acquisition or re-engagement, or building awareness, our experience in social media advertising will get the results you want.
We’re all about precise campaigns that generate results. Every element of your Instagram ad campaign is designed to create a funnel that turns casual browsers into engaged buyers.

Take your social campaigns to the next level.

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OMG - Felicia Nguyen

Improved ROAS by 31%

Within 6 months, this luxury Australia fashion boutique saw some incredible results. From a 23 x ROAS to an increase in conversion rate by 15%.
Felicia NguyenSenior Paid Social Consultant
OMG - Sophia Chugg

23 x ROAS in paid social ads

This leading one-stop-shop Nurse store, has been working with OMG for 2 years. Within the last 6 months, saw a 57% increase in conversion value.
Sophia ChuggSenior Paid Social Consultant
OMG - Kas Robinson

6 x ROAS & $41.2k made in 3 months

For a seasonal campaign for a bespoke Gin brand, the goal was to 5 x checkouts. In doing so, achieved a 6 x ROAS promoting events & experiences.
Kas RobinsonPaid Social Manager
OMG - Icon Badge - Instagram

Pinpoint your audience and see your ROI grow

Crank out the maximum return on your social media advertising investment by using Facebook Ads’ incredible targeting capabilities. Tapping into the true power of Facebook requires more than just creating a cool profile with amusing posts. Many businesses aren’t connecting with new audiences because there is just too much content online; organic reach doesn’t cut it any more.

OMG - Icon Badge - Socials

Engage the right people with the right content

Engagement rates on Instagram are much higher than they are on Facebook. Studies show users are 58 times more likely to engage with branded content on Instagram. This makes the platform extremely attractive if you want to interact with both current and potential customers.

OMG - Icon - Badge - Upward Trend Chart

Skyrocket traffic and conversions

75% of Instagram users take action on ads they see on their feed, and over one-third use it to purchase products. So, when you create effective ads as part of a targeted Instagram advertising strategy, you can increase website traffic and conversions.

Kick sales into overdrive with social media

Unlock the full potential of social media beyond brand awareness—witness a surge in leads and revenue through a seamlessly integrated social media advertising strategy.
Whether on Facebook, Instagram, LinkedIn, or YouTube, our expertise lies in crafting impactful campaigns that not only engage your existing audience but also attract a multitude of new customers. Our Gurus specialise in creating revenue-driven advertising initiatives, focusing on meaningful results such as clicks, leads, and sales rather than mere vanity metrics.

483%

Increase in organic revenue.

“The best agency, best delivery and best service I’ve ever had in my 20 years of working with agencies.”

Lauren Jenkins – Zenith Payments

320%

Increase in organic revenue.

“Simon and the team have really gone above and beyond for us…”

Tegan Thorpe – Cohen Handler
OMG - Client - Thomas Brown

483%

Increase in organic revenue.

“We’ve enjoyed working with OMG over the past year or so..”

Thomas Brown – Hyper Karting

Targeted Ad Experiences for Brand Awareness

Utilise social media to promote your brand across platforms like Facebook, LinkedIn, Instagram, TikTok, and Pinterest, reaching a vast audience. Craft personalised ads that resonate with your audience, leveraging advanced targeting to reach the right people and increase conversion rates, ROI, and business growth.

Data-Driven Impactful Campaigns

Social media advertising directly impacts conversion rates, with platforms like Facebook and LinkedIn offering precise targeting tools. Our team focuses on delivering measurable results through data-driven campaigns, analysing performance data to optimise strategies. We track metrics like clicks, conversions, and customer behavior, ensuring every ad contributes to your business goals.

Integrated Cross-Platform Marketing

OMG integrates your brand story seamlessly across LinkedIn, TikTok, Pinterest, and more, ensuring a consistent and compelling voice wherever your audience is. Our Paid Social Media Advertising expertise tailors ad experiences to each platform’s strengths and demographics, expanding your reach and engaging diverse audience segments.

We Explain How Paid Social Actually Works!

Our Approach for Your Results

Embark on a comprehensive Facebook Ads journey starting with our thorough 7-part audit, providing key insights that shape your personalised 6-month strategy.

  1. 1

    Account structure

    • Is there a clear conversion funnel present? 
    • Does each campaign have a clear objective, with structure ads and ad sets?
    • Is naming consistent? 
  2. 2

    Audiences

    • Are Facebook & Instagram engagement audiences set up?
    • Custom website audiences?
    • Look alike audiences?
  3. 3

    Copywriting

    • Is ad copy compelling, relevant, with a clear CTA?
    • Are there link descriptions present? 
    • Any A/B testing already undertaken? 
  4. 4

    Landing pages

    • Is Facebook Pixel installed?
    • Are Pixel Events tracking?
    • Are landing pages conversion-focused and correctly linked each time?
  5. 5

    Targeting

    • Is there audience duplication? 
    • Are custom audiences and lookalike audiences used?
    • Is there consistent and targeted placements? 
  6. 6

    Creative

    • Is there keyword-level bid management?
    • Are location bid modifiers and mobile bid modifiers set? 
    • Is brand in position #1 and getting 100% impression share? 

5 star SOCIAL MEDIA agency

Social media marketing
you can take to the bank

OMG - Icon Badge - Facebook

Partner with OMG for high-ROI Facebook Advertising

Facebook and Instagram should be more than just time-consuming platforms; they should be generating revenue. Our approach focuses on converting your efforts on these platforms into tangible sales and measurable revenue growth.
As a Facebook Marketing Partner, we excel in designing and executing lead-generating Facebook Ads campaigns. By leveraging consumer data, content strategies, and Facebook’s targeted advertising options, we not only attract leads but also convert them into loyal customers.
Customer acquisition is key to social and business growth, and our campaigns are designed to help you reach new customers, thus improving your ROI. Additionally, our campaigns create value and drive sales from existing clients, further boosting your bottom line.
We prioritize transparency and results, ensuring you know where your budget is allocated and what strategies are yielding the best outcomes.

OMG - Icon Badge - Youtube

Subscribe to non-stop sales with YouTube Advertising

YouTube is the second biggest website in the world. Not a social media marketing platform — a website, full stop. 30 million active daily users stream a billion hours of video every day, making YouTube a gold mine of opportunity. That’s why smart businesses use YouTube Advertising to captivate audiences, drive clicks to their website, and supercharge sales.
But here’s the catch with YouTube: it isn’t TV advertising. It’s content on demand, skippable ads, and short attention spans. Your YouTube social media campaigns need to reach the right audience and cut through the clutter if you’re going to make gains with traffic, leads, and sales.
Enter OMG. We’ll help you tap into the enormous potential of YouTube with targeted social media marketing services that are 100% tailored to your business, your industry, and your audience. Reach people who are interested in what you have to offer. Capture their interest with engaging content. Then compel them to act with an enticing call to action. It’s all part of a targeted YouTube Ads campaign that delivers a massive impact for your business.

OMG - Badge - Comments

Power your pipeline with integrated social media advertising

If you want to generate a steady stream of leads and smash out sales with social media advertising, you need to be where your audience is. That’s why our social gurus are well-versed in the social media landscape and, more importantly, platform-agnostic. We choose the best channel for you based on real data and first-hand experience.
We analyze your business, identify sticking points, and size up your current social media presence against the competition. Next, we conduct extensive market research on your target demographics, determining when, where, and how best to reach them.
Armed with these insights, we develop a custom social media management plan that’s all about giving your leads and profits a big-time boost. We create multiple campaigns across different social media platforms – Facebook, Instagram, YouTube, LinkedIn, and others.
You want to know your social media campaign is getting the results you expect. Our custom dashboard lets you view detailed performance stats on all your social media ads in one place. Rest assured, our gurus also harness this intel to optimize your campaigns at every opportunity.

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Achieving Social success for our clients

SEO is a long-term game; it takes months for notable results. Beware of overnight promises; genuine SEO companies focus on realistic timeframes and prioritise optimising key areas for increased sales and revenue.

Book a Strategy Session
OMG - Felicia Nguyen

Improved ROAS
by 31%

Within 6 months, this luxury Australia fashion boutique saw some incredible results. From a 23 x ROAS to an increase in conversion rate by 15%.

Felicia NguyenSenior Paid Social Consultant
OMG - Sophia Chugg

23 x ROAS in paid social ads

This leading one-stop-shop Nurse store, has been working with OMG for 2 years. Within the last 6 months, saw a 57% increase in conversion value.

Sophia ChuggSenior Paid Social Consultant
OMG - Kas Robinson

6 x ROAS & $41.2k made in 3 months

For a seasonal campaign for a bespoke Gin brand, the goal was to 5 x checkouts. In doing so, achieved a 6 x ROAS promoting events & experiences.

Kas RobinsonPaid Social Manager

Money keywords ranked using our Evidence Driven Framework

Our sole focus is on digital marketing strategies that translate into serious revenue for your business. While other agencies promise results in the form of clicks and traffic, we’re only interested in the results you really want – the ones you can take to the bank.

Client High Search
Money Keyword
Current
Ranking
Original
Ranking
#1 ‘mens polo shirts’ 1 9
#4 ‘holiday rentals hunter valley’ 2 61
#1 ‘roof top tent’ 1 4
92 ‘best buffet in sydney’ 8 100
350,000 ‘womens dresses Sydney’ 4 67

How Can We Help?

Our Social Media Marketing Services

Find out where your people hang out with their wallets out and start smashing those sales goals.

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OMG - Icon Badge - Facebook

Facebook Advertising

Has your business befriended Facebook? Harness the incredible reach of the world’s largest social network to generate loads of quality leads.
OMG - Icon Badge - Instagram

Instagram Advertising

Grow your business with a targeted Instagram advertising plan that focuses on sales, not likes.
OMG - Icon Badge - Pinterest

Pinterest Advertising

Reach customers who are looking for inspiration, and products similar to yours- through enjoyable and aesthetic advertising.
OMG - Icon Badge - Linked In

Linkedin Advertising

Stay top-of-mind and convert site visitors into customers with competitor-crushing remarketing.

Our dedicated experts are ready & waiting to get started today.

Our Social Clients love us

Our sole focus is on digital marketing strategies that translate into serious revenue for your business.

  • Excellent agency to work with and very knowledgeable in their field. Highly recommend using Online Marketing Gurus for all your SEO needs!

    Ami Robertson

    Trades & Events Marketing Manager
  • I have been working with OMG for over a year now, really happy with their service and my SEO results! The team are really friendly and easy to chat too.

    Michael Murdica

  • Always professional, helpful and provide excellent results! Would definitely recommend no matter how big or small your business is.

    Forrest Ladkin

    Founder
  • It’s been amazing working with OMG, Pete especially is easy to work with. We’ve been really happy with our results with OMG. We’ve seen really noticeable year-on-year results through paid, social and organic. The best thing is having that support when we don’t have that expert knowledge.

    Jessica Condon

    Brand & Design Manager
  • OMG has been a great help in making the launch of our advertising campaigns a breeze and have been very engaged in providing suggestions on how we can improve them. Their experience is very clear and it shows in the quality of the service they provide.

    Anuj Paudel

    CTO & Co-Founder
  • It’s great working with Hannah from OMG. She’s really taking the time to understand the business and our online marketing goals and the results are showing!

    Luci Rix

  • We have been working with OMG for over almost a year now and I can say that they have definitely delivered! They are easy to work with and thanks to our acct manager Andrea things get done quickly.

    Bryan Thorpe

    Marketing Director
  • The team at Online Marketing Gurus implemented an SEO Migration project for us as part of the upgrade of our website. They were professional, efficient and most helpful. We would highly recommend!

    Emilie Emond

    Marketing Manager
  • We’ve had a positive experience working with OMG for the past 2 months. They already are Gurus in all things online marketing but what sets them apart is their excellent pre-existing processes and systems which means that we are using all our time to collaborate on initiatives to meet objectives. The team at OMG are knowledgable, attentive and communicative.

    Nishtha Mohil

    Digital and E-commerce Manager
  • Love the team at OMG. They’re experts at setting up well targeted PPC campaigns and have done a great job so far on moving our keyword search rankings up to the first pages. Definitely recommend.

    Sarah Duong

    Wholesale and Ecommerce Manager
  • Very happy with Elodie and the team at OMG! They’re advice and knowledge is always helpful and valuable.

    Team

  • Simon and the team have really gone above and beyond for us. They were instrumental in the successful migration and update of our website so that our SEO transition was flawless.

  • Highly recommend OMG for all aspects of digital marketing. Very professional team who are highly skilled. Open communication throughout the whole experience.

    Very happy with results received to date.

    Cindy Simons

We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
OMG - Cohen Handler Video Thumbnail

We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
OMG - Hyperkarting Video Thumbnail

We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler

We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler

We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler

All these Success Stories
started with a Free Audit

Our performance marketing specialists are known as the best at integrated digital campaigns and have won major awards for a reason… RESULTS.

Campos Coffee

Success Story #1

Campos partner with OMG for next level SEO and SEM Results.

Dissatisfied with their ROAS and SEO results, Campos partnered with Online Marketing Gurus to help scale their SEO and SEM efforts in the highly competitive Coffee vertical. Online Marketing Gurus delivered an highly targeted SEO Strategy focusing on Content Quality, Improving technical SEO roadblocks and a comprehensive offsite SEO campaign. The results hit like a strong long black.

OMG - Case Studies - Campos Coffee - Stats
King Living

Success Story #2

How King Living Redesigned Their Website to Supercharge Business Growth

We optimised and grew the content on their category pages, affording these key pages the opportunity to compete for highly relevant keywords and drive more traffic and sales to the site.

OMG - Real Results - King Living
Workscene

Success Story #3

How Workscene Used PPC and Social To Skyrocket Return on Ad Spend

By strictly monitoring search terms, adding irrelevant terms into negative keyword lists to ensure we’re driving highly relevant traffic, along with constant tracking of bid strategies to increase Workscene’s conversions and/or impression share, we have seen almost double the returns in such a short period of time.

OMG - Real Results - Workscene
Elite Office Furniture

Success Story #4

Success For Elite Office Furniture.

Within 6 months we managed to achieve these goals while going above and beyond. Most importantly we increased their organic traffic by 80% within 6 months.

OMG - Real Results - Elite Office Furniture
eNurse

Success Story #5

Social Advertising Strategy for eNurse

OMG’s robust social advertising strategy looked at creating a full funnel approach for their Facebook and Instagram ads to maximise audience targeting and increase conversions whilst earning a high ROAS.

OMG - Real Results - eNurse
ParlourX

Success Story #6

Success in Luxury Fashion Boutique.

OMG looked at optimising the company’s current keyword strategy and quality of content and search by building out a range of new subcategory pages to help increase organic traffic.

OMG - Real Results - Parlour X

Our dedicated experts are ready & waiting to get started today.

WE ARE THOUGHT LEADERS

We don’t just execute strategies we pioneer innovation.

OMG excels as a digital marketing innovator, consistently pushing boundaries to provide clients with leading-edge strategies in the dynamic digital landscape.

Online Marketing Gurus announces its new partnership with StackAdapt
Online Marketing Gurus announces its new partnership with StackAdapt

We’ve got Gurus all over the world.

SydneyMelbournePerthGold CoastBrisbaneAdelaideSingaporeDubaiTexasCape TownSerbia
OMG - Gurulytics Mobile

Meet The Team

OMG - Jazmin Green

Hi I’m Jazmin, I’m the head Head of Enterprise SEO.

I make sure that our enterprise clients rank high on SERPs to gain some BIG results.

OMG - Meet The Team - Simon

Hi I’m Simon, I’m the Chief Customer Officer.

I take huge pride in making sure that all of our clients are happy and well taken care of.

OMG - Hayley Crandell

Hi I’m Hayley, I’m the Head of Data & Analytics.

I am always ahead of the game – keeping all our Gurus up to date on the latest.

What exactly is Gurulytics?

It’s our advanced analytics tool and bedrock of our success. It transforms raw data into actionable strategies, consistently delivering exceptional results for our clients.

5 Star Paid Social Agency

Drive genuine business growth

OMG - Search Badge

Multiply your organic website visitors

Gain maximum exposure on relevant search engine results with a Social agency that never pulls their punches. Watch your business effortlessly overtake the competition on all the search engines and form thriving new revenue streams from masterfully constructed social media campaigns. We’ve helped Australian businesses achieve an insane 3x increase in leads just by improving their social media strategy with our services.

OMG - Badge - Settings

Dominate Google search results

Rise to the top of Google’s search results and all the other search engines. Crush the competition with multiple first page search rankings on relevant search terms and local directory listings. Stay ahead of the curve and let a top SEO agency implement innovative and cutting-edge digital marketing strategies to your web pages.

OMG - Badge - Website

Partner with genuine SEO experts

While some SEO companies employ “smoke and mirrors” tactics to mask their lack of results, OMG operates with complete transparency on where all your money is going. Whether it’s towards technical SEO, link-building, or local SEO, our SEO specialists will keep you in the loop at all times and explain why each process is being done. Our SEO experts promise real results, and we don’t rest until you get what you’ve paid for.

OMG - Global Agency Guru

A Global Agency. The Same Goal.

Team Members

200+

Client Revenue

$761m

Client Retention

98%

Why OMG? With Australia’s leading agency – you get an army of the best marketing minds in the country working on your account.

  • Nothing cookie cutter – just strategically personalised campaigns crafted to deliver powerful marketing returns.
  • No time wasting on BS. We only provide real results through correct practices for short- and long-term growth
  • With digital specialists across every channel and stage of the customer journey we supercharge your marketing performance.
  • With vast experience across hundreds of industries for both big and small across brands
  • Begin with a free audit and strategy session. We pride ourselves on 100% transparency.

Why not another Agency?
Worse results, less experience, outdated practices.

  • Agencies regularly use cookie cutter strategies that don’t live up to expectations.
  • Fake guarantees on activities that don’t hit ROI achieved through dodgy practices that harm you long-term.
  • Limited experience & service lines available on teams that work separately.
  • Less experience and knowledge of how to navigate different industries and verticals.
  • Constant hidden fees & undisclosed information, leading to financial surprises and unexpected costs.
OMG - Global Agency Guru

Top Certifications

We Partner with the best

Our trusted partner network of top technology brands and leading agencies helps us deliver the best, seamless experience – time and again.

Top 3% Google Ads Agencies in Australia

Frequently Asked Questions about Instagram Advertising

Is Instagram advertising worth it for my business?

Let’s put it this way – Instagram has some 800 million users. So, if you want to reach and engage your consumers where they are spending time, you need to be advertising on Instagram. Better yet, studies show users are 58x more likely to engage with branded content on Instagram compared to Facebook. And over one-third of Instagram users have used the platform to purchase a product online. With such an enormous base of regular, engaged users who are ready to buy, Instagram is one of the best digital platforms for your advertising spend.

How much does Instagram advertising cost?

The great thing about Instagram advertising is that it can cost as much or as little as your budget allows. You can drive significant results with minimal ad spend, so long as you take full advantage of the impressive targeting capabilities. Need some real numbers to play with? Expect to pay anywhere from $0.20 up to $5 for a click. But our advice is to think about it from an ROI point of view. Because users are 2.5x more likely to click on Instagram ads than ads on any other social media platform, your budget can deliver much more exciting results than other platforms. Work with our Gurus to squeeze the best return from your Instagram advertising budget.

What is OMG the best social media advertising agency?

We’re the social media advertising agency trusted by Australia’s most innovative marketers and businesses. There are heaps of reasons for this, but above all it’s because we are entirely results-driven. We won’t stop until we are generating the maximum return for your social media advertising budget. Nothing less than the best is good enough. How do we do it? We work closely with you to drill down into your goals and your target audience. Then, we use all the tools available to reach your audience with the best, more relevant messaging and creative. Above all, we know the secret to social media advertising success: testing, testing and more testing. We live and breathe your digital data to uncover the insights that will give your campaign the edge and deliver that irresistible ROI.

How long does it take to get started?

How long it takes to roll out your Instagram advertising campaigns depends on whether you’re working solo or with an agency. Launching an Instagram advertising campaign might be simple in theory, but without the help of an experienced agency, it can prove stressful and difficult to get the results you deserve. You need to work out the right audiences, nail your ad creatives and craft a solid targeting approach. And it doesn’t stop once your campaign is live: you need track data and gather insights to continually fine-tune and test new ad creatives, audiences and targeting approaches for even better results. Does your team have the time and experience to achieve this? If not, you’ll wind up wasting more time trying to set things up than doing the fine-tuning and testing needed to deliver real conversions. Work with us and we can get you started within days. We use our proven formula for success to roll out your campaigns quickly and seamlessly. No need to stress about ticking the right boxes – we’ve got it covered. Give us a call to see how we can help your business succeed.

Propel your Business Today.

Get a free custom strategy session worth over $4000 full of invaluable insights to propel your business to new heights.

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