star-rating
4.9 stars out of 500+ reviews

#1 PPC Ads
Management
Services in Sydney

Captivate customers and capture as many sales as possible. Squeeze more revenue from your Pay-Per-Click budget. Partner with the PPC agency Sydney trusts to get real sales results.

FREE Digital Strategy Session,
valued at $4,000

OMG - Danny A

Top Sydney PPC Advertising AGENCY

Sydney’s Trusted PPC Ad Agency:

Proven History Of Success

Omg Number 1 Rated Agency In Australia

Frustrated with underperforming PPC management services? Unsure how to achieve success with your pay-per-click campaigns? You’re in the right place! At OMG, we specialise in helping Sydney businesses shine by providing expert PPC management that delivers real results. Our strategic approach focuses on optimising your search ad budget for maximum efficiency and impact, ensuring that every dollar you invest works hard for your business. We prioritise driving quality leads, increasing conversions, and delivering measurable results that align with your goals. With a tailored plan for your unique needs, we’ll help you navigate the complexities of PPC and turn your advertising spend into tangible growth for your business.

OMG - Icon Badge - Globe Pin

70 Million

We generated more than 70 million clicks for our clients.

Group 35617

$761 Million

We’ve delivered over $761 million in new revenue for our clients.

Group 35618

5.6 Million

Our clients achieved more than 5.6 million conversions with OMG.

Group 35619

4.1 Billion

We delivered powerful, profitable results through 4.1 billion impressions.

Sydney's Most Trusted PPC / Pay Per Click Advertising Agency

Sydney Brands Know That We Can Unlock Their Full PPC Potential.

At our Sydney-based PPC marketing agency, we’re committed to helping your business thrive. With a team of over 200 experienced PPC professionals, and a focus on supporting small to medium-sized businesses (70-80% of our clients), we bring certified expertise across all major platforms and channels. This wealth of experience has solidified our reputation as one of Sydney’s most trusted, top-rated, and highly reviewed PPC agencies, delivering measurable results for businesses of all sizes.

Sydney’s Premier PPC Agency

Make the most of your Google Ads budget by partnering with Sydney’s premier PPC agency. Target your ideal customers and avoid wasted clicks.

Omg Badge Settings

Data-Driven Success Stories

Maximise your ROI with PPC campaigns built on solid data and proven strategies. Our approach is rooted in analytics, ensuring we target the most relevant keywords, craft compelling ad copy, and deliver messaging that resonates with your audience, resulting in highly successful campaigns.

Cursor selecting www in browser

Focused on High Conversions

Work with Sydney’s trusted PPC agency to design campaigns that are laser-focused on driving meaningful conversions. We create customised strategies that not only boost revenue but also steer clear of generic solutions, ensuring every campaign is perfectly aligned with your unique business goals.

Omg Search Badge

Sydney’s Expert PPC Team

OMG’s expert Sydney PPC team is made up of expert practitioners who design campaigns that outshine your competitors. We take the time to deeply understand your business, allowing us to create tailored strategies that drive optimal results and set you ahead in the market.

Paid Ad / PPC campaigns for local Sydney businesses

Generate more sales and maximise conversions with our targeted Pay-Per-Click (PPC) advertising solutions in Sydney. Our Google Ads management services are designed to optimise each click, ensuring your campaigns are not only highly targeted but also cost-effective, tailored to meet the specific demands of the local market.

Omg Client Tegan Thorpe

320%

Increase in organic revenue.

“Simon and the team have really gone above and beyond for us…”

Tegan Thorpe – Cohen Handler

We Explain How PPC Actually Works!

Omg Badge Settings

Localised approach

Effectively reach the perfect target audience in Sydney with our customised PPC campaigns. By using data-driven strategies, we ensure your ads reach customers at the right time and on the right platforms, while carefully considering their unique needs and behaviours specific to the local market.

Cursor selecting www in browser

Proactive campaign management

Boost your paid ad campaign performance in Sydney by eliminating underperforming keywords, improving quality scores, and lowering cost per click. With our proactive management approach, we ensure your campaign is constantly refined and optimised, driving better results and maximising your ROI in the local market.

Omg Search Badge

Transparent reporting

We keep you fully informed about your paid ad campaign’s performance in Sydney with our transparent reporting. We provide comprehensive insights into impressions, clicks, and post-click activities, enabling you to make well-informed decisions and fine-tune your PPC strategy to meet the unique needs of the local market.

Omg Reporting Stackomg Reporting Stack Gurulytics
Holo Badge Number 1 Rated Agency

Our PPC Ads for Your Sydney Success

Every click costs real money – we get it. Which is why converting those clicks into sales is essential for your success. That’s where our Sydney PPC team comes in. We focus on maximising the value of each click, ensuring that your campaigns are fine-tuned to drive the highest possible return on investment.

IT ALL STARTS HERE

  1. 1

    Effective Google Ad Management

    We tailor our PPC advertising strategies to meet the unique demands of businesses in Sydney, ensuring campaigns are structured for flexibility and long-term growth. Our approach aligns with your industry’s specific needs while mirroring your website’s structure for seamless management. This ensures your pay-per-click ads remain adaptable, optimised, and ready to scale as your business evolves.

  2. 2

    Actionable Insights

    Our in-depth PPC analysis streamlines data review while uncovering key opportunities to improve campaign performance. We pinpoint the critical success factors, providing clear insights and actionable strategies to optimise your ads. With full transparency and a results-driven approach, we ensure your Sydney-based PPC campaigns stay on track and continually deliver strong returns.

  3. 3

    PPC Campaign Optimisation

    Our strategy is centred on refining every detail for peak performance while transforming complex data into clear, actionable insights. We carefully analyse every aspect of your account, ensuring each decision is informed and impactful. This approach allows us to optimise efficiently, ensuring that your Sydney PPC campaign is always primed for acceleration and maximum effectiveness.

  4. 4

    Planning & Testing

    We combine creativity with meticulous planning and precise optimisation to keep every campaign at the forefront. Through continuous exploration, testing, and refinement, we uncover growth opportunities and take a test-and-learn approach to drive results. This dynamic strategy ensures our campaigns remain fresh and engaging, building your success on strong, repeatable foundations that deliver measurable outcomes.

  5. 5

    Targeting

    We fine-tune targeting based on device, location, and schedule to optimise bid strategies and ensure your message reaches the right audience at the most receptive times. Our strategies go beyond the basics, incorporating advanced audience segmentation and remarketing techniques to keep your brand top of mind. This approach is what sets us apart as the leading PPC agency in Sydney, Australia.

Sydney's Top 5 star PPC agency

Why PPC with OMG Sydney?

For your Sydney business to thrive, your AdWords campaigns need expert, ongoing management. It’s not a ‘set it and forget it’ situation.
Through continuous testing, research, and detailed reporting, our paid search marketing team ensures your content and keywords stay aligned with the latest online trends and shifts in user behaviour, driving results that evolve with the market.

Local SEO Badge OMG

Since trust is everything.

When you trust us with your Sydney-based business, you deserve complete transparency. You should always know exactly what the plan is and where your investment is going. Trust is built on openness, which is why we keep you informed at every stage. We provide in-depth reports on key metrics like performance, spend vs. sales, target achievements, and current vs. projected results, ensuring you’re always in the loop.

OMG - Social Media Badge - Comments

Since marketing shouldn’t be a gamble.

We understand that investing in paid marketing is a significant decision, and for many Sydney businesses, it can feel like a gamble. But it shouldn’t be. Our goal is for every client to see a clear and measurable return on their investment, both in the short and long term. We customise strategies to align with your specific business goals, ensuring we achieve success together.

OMG - Social Media Badge - Comments

Since we deliver results , not excuses.

We believe in straightforward communication. Unlike other paid search agencies that rely on hype, jargon, and flashy campaigns that provide little more than a digital facelift, we take a different approach. We focus on clear, strategic goals and tangible financial outcomes—and we consistently deliver. No fluff. Just results.

A circular badge with a holographic background proudly displays the text 500+ REAL 5 STAR REVIEWS, showcasing the excellence of an enterprise SEO agency, with five gold stars gleaming beneath.

Google Ad and PPC
Success For Sydney Clients

Paid Google Ads can yield quicker results than search optimisation, but real PPC success comes from a well-planned strategy and a solid track record—not shortcuts. By refining Pay-Per-Click campaigns and targeting high-intent audiences, we help Sydney businesses generate more leads, sales, and revenue. Be wary of agencies promising instant results without a strategic approach—long-term success with Google Ads, and other PPC platforms, relies on continuous optimisation and data-driven decision-making.

Money keywords ranked using our Evidence Driven Framework

Our sole focus is on crafting paid strategies that translate into serious revenue for your Sydney Australia business. While other agencies promise results in the form of clicks and traffic, we’re only interested in the results you really want – the ones you can take to the bank.
ClientHigh Search Money KeywordCurrent rankingOriginal ranking
#1 ‘Carrera sunglasses’ 1 100
#6 ‘womens knitwear Australia’ 6 46
#1 ‘roof top tent’ 1 4
OMG - Award Winning

How Can We Help With Your Pay-Per-Click Campaigns?

Our PPC Services in Sydney Australia

Maximise value from your paid search with custom PPC marketing campaigns that leverage the ideal platforms for your business.

Group 35497

All these PPC Success Stories
started with a Free Audit

Our performance marketing specialists are known as the best at integrated digital campaigns and have won major awards for a reason… RESULTS.

Omg Real Results Workscene

Our dedicated experts are ready & waiting to get started today

Book your Free Strategy Session
cta__image

Trusted 5 Star Pay-Per-Click / Paid Marketing Agency in Sydney

Paid Ad Driven Business Growth.

We create a blog-centric content strategy that seamlessly integrates with your PPC campaigns. In just 12 months, we’ve achieved remarkable outcomes, including:
Omg Search Badge

Boost Traffic.

Elevate your online visibility in Sydney with a PPC agency that’s truly committed to your success. Our strategically crafted campaigns empower you to outshine competitors on search engines and unlock new, profitable revenue streams. By refining and optimising their PPC strategies, we’ve helped numerous Australian businesses not only increase their leads but triple them, driving sustainable growth and measurable results.

Omg Badge Settings

Dominate Search.

Secure top SERP positions on Google and other major search engines. With multiple first-page rankings and optimised local directory listings, you’ll stay steps ahead of your competitors. Let our top-rated Sydney-based agency implement innovative strategies that keep your business at the forefront of the digital landscape.

Cursor selecting www in browser

Partner Experts.

While many PPC companies rely on flashy gimmicks, OMG stands apart with full transparency. From technical SEO and link building to local strategies and eCommerce, our paid ad experts ensure you’re always in the loop. We’re committed to delivering genuine, measurable results—no surprises, just proven success.

Top Sydney PPC Q&A

Is SEO or paid advertising more efficient?

The short answer is they’re better together! Our experience shows that PPC is at its most efficient when used as part of a great digital marketing strategy that includes search engine optimisation. Our work with online fashion company Hello Molly shows the incredible results this can bring. We delivered 6:1 ROI from Google Adwords Management alone! Bottom line: Work with an agency that understands and works across PPC, SEO, digital strategy, custom landing pages, social media advertising, and more, to unleash the true revenue-shifting benefits of online marketing.

The challenge is that the world of pay per click advertising moves fast. Keeping up with your campaign’s performance, the latest search engine updates and changes in the whole digital advertising landscape can be overwhelming. Especially if you don’t have dedicated time or resources. On top of this, PPC campaigns require constant monitoring and tweaking to get maximum conversion rates. Leave them to fester and your pay per click campaigns can easily become a black hole that hoovers up your dollars with little to show for it.

You need a super-tight PPC strategy that will deliver bankable returns without wasted ad spend. Don’t sink money into keywords that aren’t efficiently targeting prospective customers who are ready to buy. Go beyond keywords to look at your target demographic, their search intent, how they search, which devices they use, and when. By using this information, you can effectively craft ads and custom landing pages with relevant, razor-sharp messaging.

How Should Businesses in Sydney Approach PPC Advertising?

PPC (Pay-Per-Click) advertising in Sydney requires a distinct strategy due to the city’s highly competitive digital landscape, diverse customer base, and industry-specific demands. As Australia’s largest city and a global business hub, Sydney presents both immense opportunities and significant challenges for paid search and social advertising. To achieve strong results, businesses must implement a well-researched, localised, and data-driven PPC strategy.

One of the key factors in Sydney’s PPC landscape is the high competition across industries, particularly in finance, legal services, real estate, and eCommerce. This makes strategic keyword selection essential, balancing broad and long-tail keywords to capture high-intent searches while managing ad spend effectively. Geo-targeting plays a crucial role, allowing businesses to refine their audience based on Sydney’s various suburbs and business districts, ensuring ads reach the most relevant users.

Another critical element is mobile optimisation. With Sydney’s fast-paced lifestyle and high smartphone usage, PPC campaigns must prioritise mobile-friendly ads, responsive landing pages, and quick-loading websites to maximise conversions. Additionally, Sydney’s event-driven culture—featuring major international conferences, festivals, and sporting events—offers unique PPC opportunities. By aligning campaigns with these seasonal trends, businesses can capitalise on increased search activity and consumer interest.

Ultimately, success in Sydney’s PPC market requires more than just bidding on competitive keywords. Businesses must leverage data insights, audience segmentation, and A/B testing to continuously refine their campaigns. By tailoring strategies to Sydney’s specific market conditions, brands can improve ad performance, increase conversions, and drive sustainable growth.

How do PPC services in Sydney use search results and display advertising to drive results?

Professional PPC services in Sydney leverage both search results and display advertising to maximise a business’s online visibility and attract targeted customers. Search results ads, commonly seen in Google Ads, appear at the top of search engine pages when users look for relevant products or services. These ads ensure immediate visibility, driving high-intent traffic to a business’s website.

Meanwhile, display advertising extends a brand’s reach by showcasing visually appealing banner or video ads across the Google Display Network and other platforms. This strategy helps increase brand awareness and re-engage potential customers who have previously interacted with the business. By combining search results advertising for direct intent-driven traffic with display advertising for broad audience exposure, Sydney businesses can achieve a well-rounded, high-performing PPC strategy.

Are you a Premier Google Partner?

Yes. We’re not just any Google Partner, we’re a Google Premier Partner, which means we’re recognised as the top tier of qualified PPC consultants. What does this mean for you? It means your PPC campaigns are in the hands of skilled PPC specialists who have extensive experience in Google Ads as well as Bing Ads, Google Shopping and Google Display Network (GDN). We’re certified to provide the most up-to-date strategies, insights and tactics to maximise opportunities for conversions. Bottom line? There’s no better agency seal of approval for PPC and search marketing than becoming a Google Premier Partner.

Do you offer PPC training?

Yes. Our gurus are here to help businesses of all types and sizes unleash the power of PPC, SEO and SEM to reach their goals. We have extensive experience offering offer face-to-face workshops and training for our clients. You can also see our Gurus speak at the nation’s largest conferences. OMG co-founder Mez Homayunfard has taken the stage at Ragtrader, Mumbrella360 and more. Be sure to book your seat for the next gig! Why learn from us? OMG gurus have years of experience delivering real, measurable results for our clients. Take a look at our case studies – when you train with us, you’re learning from the very same experts who achieved these results.

How much does PPC cost?

Truth is, there’s no one-size-fits-all answer for PPC cost. It comes down to a heap of variables: How much are you willing to spend? What’s the average cost for clicks in your industry and location? What keywords do you want to target? What price are your competitors willing to pay? Remember, PPC is an auction. So how much you pay relies on supply and demand of the keywords. It’s worthwhile understanding the average cost per click for your industry, so you know how much you expect to spend each time a person clicks on your ad. Most industries fall in the range of $3 on average, with a few exceptions.

Rather than focusing on how much you think PPC should cost, focus on the level of experience and quality of the Sydney PPC agency you work with. That’s where you can really get the best value for money. Be wary of choosing the cheapest PPC agency Sydney has to offer. There are lots of PPC agencies that focus on being cheap, which often means they rely on set-and-forget campaigns that don’t get the best results for your marketing dollars. That’s not us. Our focus is on honest, straight-talking PPC campaigns that squeeze the most out of every dollar and help your business grow.

How effective is PPC advertising?

Ask any digital marketer to tell you the most cost-effective and fastest way to get amazing returns and they’ll say the same thing: PPC advertising. And they’d be right.
Pay per click is renowned for the mind-blowing results it delivers to businesses in a short time. True, SEO is great for long-term and market-leading wins. But if it’s rapid, high-converting results you want, PPC advertising is the go-to strategy.

Think about it: with PPC ads, you’re targeting people who are ready to buy. Potential customers browsing online with their credit card in hand. This is what’s known as “high intent”, and it can deliver astounding results. Fact: People who arrive at your website from Google Ads are 50% more likely to buy something than those who come through organic search (Unbounce). Google Ads are also excellent for brand exposure – they can boost brand awareness by as much as 80% (Google).

Are you a start-up? PPC is a cast-iron method to launch your brand from zero web presence to first-page supremacy. Local business? Tap into AdWords’ geo-targeting capabilities and dominate the competition. Are you running a time-sensitive promotion or campaign? See how we can make your sales soar.

Take a look at some real-life examples. Sydney-based distillery Archie Rose Distilling Co. used hyper-targeted PPC campaigns to reach the most buy-ready customers with products they can’t resist. OMG created and optimised campaigns to produce 500% GROWTH in paid ROI.

PPC worked for an online pet store too. Using customised ad campaigns to capture customers at the right place, right time, OMG delivered a 220% INCREASE in conversion rate, a 1,000% INCREASE in click-through rate and a massive 40% INCREASE in transactions. That’s some serious ROI.

But here’s the thing: PPC success isn’t just about bidding on the right keywords and writing compelling ad copy (though this is very important). Success comes from looking at the whole picture, including building a high Quality Score, creating custom landing pages, and making sure those landing pages are converting visitors a dime a dozen. Sound overwhelming? That’s when it pays to work with the PPC agency Sydney businesses trust to make things happen.

What is the role of a Google Ads Specialist in managing my Google Ads account?

A Google Ads specialist plays a crucial role in managing your Google Ads account by ensuring that your campaigns are set up for success. They optimize your ads, target the right audience, and adjust bidding strategies to maximize your return on investment (ROI). Their expertise in keyword research, ad copywriting, and analytics ensures that your campaigns are effective and aligned with your business goals.

By continuously monitoring and fine-tuning your Google Ads account, a specialist helps you achieve better visibility, increased clicks, and more conversions, ultimately driving growth for your business in Sydney.

How does PPC advertising help businesses appear in search engine results in Sydney?

PPC advertising is one of the fastest ways for businesses in Sydney to gain visibility in search engine results. Unlike organic SEO, which takes time to build rankings, PPC campaigns—such as Google Ads—place your business at the top of relevant search queries instantly.

By bidding on targeted keywords, businesses can ensure their ads appear prominently in search engine results, driving highly qualified traffic to their website. A well-optimised PPC strategy, combined with compelling ad copy and landing pages, maximises conversions and helps businesses compete effectively in the Sydney market.

Why is OMG the best agency for PPC management in Sydney?

Because if there’s one thing we know how to do well, it’s how to squeeze the most out of every dollar you invest in PPC. We’re all about the ROI. Your ROI. Our PPC Sydney gurus are hardcore strategists who employ a huge variety of factors to create a watertight strategy that delivers maximum ROI. We don’t just analyse keywords – we delve deep into your target audience to find out what they are searching for, when and where. Then we put this vital data to work crafting Google ads and landing pages that compel your prospects to action. What happens next is the stuff every Sydney marketer dreams about: we lure buy-ready customers from the arms of your competition and straight to you.

Here’s the really important part. Once an ad gets switched on, we won’t leave it to fend for itself. That’s not our style. Unlike many other PPC Sydney teams, our gurus know that if you ‘set and forget’, you’ll never extract the best from pay-per-click. That means you’re leaving valuable spending dollars out there for your competition to claim. Not with OMG! We monitor your PPC metrics like a hawk, then adjust your campaign to make sure we leave nothing for the competition. That’s what makes us different from any other PPC agency Sydney has to offer.

Our results speak for themselves. We helped a Sydney-based distillery create hyper-targeted and timely PPC campaigns to reach ready-to-buy customers with products they can’t resist. The results were incredible: a massive 500% growth in paid ROI.

Another Sydney client came to us ready to invest in more efficient and more effective PPC campaigns. Our gurus created PPC campaigns from the ground up and performed ongoing optimisation to get the maximum return for every dollar. The results? 84% more conversions, 90% increase in conversion rate, and 54% lower cost per conversion – within just 12 months!

It’s no coincidence that we’re the PPC agency Sydney relies on to add exceptional value to businesses of all types and sizes. Stop wasting your time and budget on non-performing keywords and visitors who have no intention to buy. With OMG on the case, you can weed out non-performing keywords, boost your quality score and win over Sydney spenders. The result? Your cost per click drops and your revenue soars. Combine this with our <a href=”https://www.onlinemarketinggurus.com.au/seo-sydney/”>SEO Sydney </a>services and you will achieve the best outcome.