PPC SPECIALIST AGENCY in Hobart Australia
Hobart’s Expert PPC services

Frustrated with ineffective PPC management services? Unsure how to succeed with pay per click? You’re in luck! OMG is here to help Hobart businesses excel. We prioritise your search ad budget, ensuring each dollar drives leads and conversions.

70 Million
We generated more than 70 million clicks for our clients.

$761 Million
We’ve delivered over $761 million in new revenue for our clients.

5.6 Million
Our clients achieved more than 5.6 million conversions with OMG.

4.1 Billion
We delivered powerful, profitable results through 4.1 billion impressions.




A PPC Ad Agency with Over 10+Years experience in Hobart Australia
We Help Hobart Brands Harness PPC to Unlock Their Full Potential.
With a team of over 200 Growth Gurus and a strong focus on supporting small to medium-sized businesses, we are certified PPC specialists across all major platforms. Our expertise has positioned us as one of Hobart’s most trusted and highly rated digital marketing agencies, delivering data-driven paid advertising strategies that maximise ROI and drive real business growth.
Hobart’s Top PPC Agency
Make the most of your Google Ads budget by partnering with Hobart’s top PPC agency. Target your ideal customers and avoid wasted clicks.

Data-Driven PPC Success
Achieve exceptional ROI with evidence-based PPC campaigns. Our data-driven approach ensures targeted keywords, compelling messaging, and effective ad copy for successful campaigns.
Paid Ads Conversion-Optimised Tactics
Partner with Hobart’s trusted PPC agency for campaigns that drive conversions. Our tailored strategies ensure revenue growth and avoid generic approaches.

Hobart’s Local PPC Specialists
Our Hobart PPC team comprises local experts who excel in crafting campaigns that surpass competitors. We prioritise understanding your business for optimal results.

ROAS, PPC Ads
increase in paid social revenue YoY
increase in social purchases YoY
ROAS for their Smart Shopping PPC campaign

Tailored PPC strategies for local success
Drive sales and boost conversions with our targeted Pay-Per-Click (PPC) advertising solutions in Hobart. Our Adwords management services are designed to optimise every click, ensuring your campaigns are highly targeted and cost-effective for the local market.
320%

“Simon and the team have really gone above and beyond for us…”
We Explain How PPC Actually Works!

Local Hobart approach
Reach your target audience effectively in Hobart with our customised PPC campaigns. We use data-driven strategies to target customers at the right time and on the right platforms, understanding their needs and behaviors specific to the area.
Proactive campaign management
Enhance your pay per click ad campaign performance in Hobart by eliminating underperforming keywords, improving quality scores, and reducing cost per click. Our proactive management approach ensures your campaign is continuously optimised for better results in the local market.

Transparent reporting
Stay informed about your campaign’s performance in Hobart with our transparent reporting. We provide detailed reports on impressions, clicks, and post-click activities, allowing you to make informed decisions about your PPC strategy tailored to the local market.
Let’s Grow Together
Evidence-Driven Systems for Optimal Conversion.

This isn’t a trial for us, and your campaigns aren’t experiments. With over 10 years of testing, learning, and refining, we’ve developed an evidence-driven framework that’s delivered results for over 1,000 businesses.
It’s ready to be applied to yours—delivering faster, stronger outcomes.




Our PPC Ads in Hobart
for Your Results
IT ALL STARTS HERE
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Effective Paid Ad Management
We tailor our PPC strategies to meet the unique needs of businesses in Hobart, ensuring campaigns are agile, scalable, and built for long-term growth. Our approach aligns with your industry’s demands, optimising account structures for maximum efficiency while future-proofing your advertising efforts.
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Actionable Insights
Our structured PPC analysis for Hobart businesses goes beyond data review—it pinpoints critical actions to enhance campaign performance. By identifying key success factors, we provide clear, transparent insights that drive your advertising strategy forward with precision and measurable impact.
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Optimising Pay-Per-Click Ads
Our PPC strategy for Hobart businesses is built on precision and efficiency. We fine-tune campaigns for peak performance, transforming complex data into actionable insights. Through meticulous account analysis, we make informed decisions that drive continuous optimisation—keeping your campaigns agile, effective, and primed for maximum ROI.
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Planning & Testing
Our Hobart-focused PPC campaigns combine creativity with strategic precision, ensuring your ads stay ahead in a competitive market. Through continuous testing, refinement, and a data-driven approach, we uncover new opportunities for growth. This test-and-learn methodology keeps your campaigns dynamic and results-driven, delivering sustainable success with measurable outcomes.
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Paid ad Targeting
Our Hobart-focused PPC strategies optimise targeting across devices, locations, and schedules to ensure your ads reach the right audience at the most opportune moments. We go beyond the basics, leveraging advanced audience segmentation and remarketing tactics to keep your brand top of mind and drive higher engagement and conversions.
Hobart's Top 5 star Rated PPC Management Team
Why Choose OMG as Your PPC Agency in Hobart?
Your business deserves a team that understands the nuances of the Hobart market and delivers expert PPC management.
At OMG, we ensure your campaigns are optimized for ongoing success and measurable results—because effective PPC requires more than a “set it and forget it” approach.
Because Transparency is Key
When you trust us with your PPC campaigns, you can expect full transparency at every step. We provide detailed insights into performance metrics, spend vs. sales, and progress toward your goals. Our clear reporting keeps you informed, giving you confidence in how your budget is driving results for your Hobart-based business.
Because Results Matter Most
We focus on delivering measurable outcomes—not empty promises. Our Hobart PPC team uses data-driven strategies to create campaigns that align with your business objectives. With ongoing optimization and clear benchmarks, you’ll see the difference in your leads, sales, and ROI.
Because We Know Hobart
As a local PPC agency, we understand the unique opportunities and challenges of the Hobart market. Whether you’re targeting customers locally or beyond, our team crafts campaigns that resonate with your audience and stand out in the competitive landscape.

Google Ad Success for Our Hobart Clients
Paid Google Ad campaigns can deliver quicker results than SEO, but the key to success in Hobart lies in a well-crafted strategy and a proven track record. At OMG, we focus on optimising campaigns and targeting high-intent audiences to drive more leads, sales, and revenue. Beware of agencies that promise instant results without a solid approach—true success in Google Ads comes from ongoing optimisation, continuous testing, and data-driven decisions.
Money keywords ranked using our Evidence Driven PPC Framework
Client | High Search Money Keyword | Current ranking | Original ranking | |
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#1 ‘Carrera sunglasses’ | 1 | 100 |
view case study
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#6 ‘womens knitwear Australia’ | 6 | 46 |
view case study
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#1 ‘roof top tent’ | 1 | 4 |
view case study
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How Can We Help?
Our PPC Services in Hobart
Maximise your ROI with tailored PPC campaigns in Hobart, strategically designed to leverage the most effective platforms for your business. Our data-driven approach ensures every ad spend is optimised for maximum impact, delivering high-quality leads and measurable growth.

All these Success Stories started with a Free Audit
Our performance marketing specialists are known as the best at integrated digital campaigns and have won major awards for a reason… RESULTS.
PPC Success Story
How Workscene Used PPC and Social Media to Skyrocket Return on Ad Spend.

By meticulously monitoring search terms and adding irrelevant keywords to negative keyword lists, we ensured the delivery of highly relevant traffic. Additionally, constant tracking of bid strategies led to increased conversions and impression share. As a result, we achieved nearly double the returns in a remarkably short period.


Our dedicated experts are ready & waiting to get started today

5 Star PPC Agency in Hobart Australia
Driving Business Growth through
Hobart’s Leading PPC Agency

Boost Your Traffic and Leads
Increase your visibility with a Hobart-based PPC agency that gets results. Our expertly managed campaigns target the right audience to drive high-quality traffic and open new revenue streams. We’ve helped Australian businesses triple their leads by refining their PPC strategies—and we can do the same for you.

Dominate Search Results in Hobart and Beyond
Take your business to the top of Google and other search engines with tailored PPC campaigns. Whether you’re focusing on local Hobart customers or expanding your reach, we ensure your ads appear in the most valuable spots, helping you outshine competitors and attract your ideal audience.
Partner with Hobart PPC Experts You Can Trust
At OMG, we believe in complete transparency. You’ll always know where your budget is going and how your campaigns are performing. From keyword selection to campaign reporting, we keep you informed every step of the way. Our team focuses on delivering measurable results, not vague promises.
Top Certifications
We Partner with the best
Our trusted partner network of top technology brands and leading agencies helps us deliver the best, seamless experience – time and again.








Frequently Asked Questions about Hobart PPC
Why do you need killer PPC campaigns?
Pay per click is a powerful way to target leads and drive conversions. But it’s also a complex beast. Without the right expertise, tools and resources, you can wind up wasting thousands of marketing dollars (and precious time) on non-performing keywords and web visitors who have no intention to buy.
Sound familiar?
Getting the most from your PPC management takes years of experience, a data-driven approach and knowledge of your target audience. Lucky you found us! As a leading PPC agency, we work with Hobart businesses of all shapes and sizes to create killer PPC strategies that consistently deliver incredible results.
We’re here to guide you through the search advertising minefield to create a clear, profitable strategy that will focus on your target audience and make it impossible for them to fork out money anywhere else.
Our pay-per-click management specialists know exactly how to optimise your landing pages, website content and ad copy to boost your Quality Score, make sure your ads get seen by the right people at the right time and achieve a lower cost per conversion.
Every campaign we create uses proven and transparent methods that get the best from your budget. How do we know they work? Because we’ve used them to get revenue-smashing results for other Hobart businesses just like yours.
Want to see our results?
Whether you’re an enterprise with an in-house marketing team, or a small business owner just starting your “digital journey”, you want to get the most out of every dollar you spend on pay per click campaigns. Not just rapid-fire results either. You want strong, sustainable revenue growth that you can count on. So, the million-dollar question is…
Are we the agency that you can trust to deliver?
Absolutely!
We’re dedicated to getting the maximum return on your PPC investment. We’ve done just that for thousands of clients around Australia.
Need convincing? Take a look at how we helped a distillery achieve an explosive 500% growth in paid ROI.
We worked with an event space to achieve an 84% increase in conversions from PPC and a 54% decrease in cost per conversion in just 12 months.
Plus, using a customised SEO and PPC strategy, we generated 55% more traffic and 190% more conversions for a dental clinic.
And there’s plenty more where that came from!
Let us put our money where our mouth is and show you how we can get you the maximum ROI from PPC. Apply for your FREE digital marketing growth plan worth $2,000! It’ll cost you absolutely nothing because we’re that confident you’ll walk away with heaps of value.
How to find the right Digital Marketing agency?
There are so many companies out there claiming to offer the best digital marketing services that finding the right digital marketing agency can feel like an impossible task. But there is a way to narrow down your options and find the perfect match. The problem is that many business owners and marketers don’t understand what to look for in a digital marketing agency in the first place.
Every agency you approach probably tells you that they can deliver results fast and cheaply. Trust them and you’ll wind up spending more money fixing the problems they create.
So, here are a few questions you need to ask. Start with the obvious one: how will you improve my revenue?
The key here is to look for an agency who doesn’t give you a cookie-cutter strategy. Every website needs a unique approach, so you want an agency who is willing to take an in-depth look at all these things before they decide on a strategy.
Next, the big one: how will we communicate? Lack of communication can lead to everything crumbling within weeks. So, make sure your chosen agency has a clear, open path of communication.
Another essential question is around results: how will you measure success? This ensures your campaign is built around the right metrics and data. Look for an agency who puts a huge emphasis on data and insights. Here at OMG, everything we do is driven by data and performance, so you can be confident that we are always optimising your campaigns for the maximum ROI. The bottom line? A bad agency can cost you time, energy and money. So, use these questions to reveal everything you need to know about an agency before you commit.
Do you focus on big or small companies?
Everyone. We believe that every business – no matter your industry or size – should be unleashing the potential of search advertising. From Hobart’s smallest companies to the largest enterprises, our team is ready to help you achieve your pay per click goals.
Are you Google certified? (yes! We’re a Google Premier Partner)
Yes! We are a Google Premier Partner, which puts us in the top 3% of certified Google Partners. For you, this means our team has years of experience in Google ads with the expertise to offer formidable Adwords management services.
What is PPC? And what can it do for my business?
PPC stands for pay per click. It is a form of advertising that allows you to place ads on a range of digital platforms, social media and search engines, such as Google, Bing and Facebook. You pay the ad platform a certain amount of money every time someone clicks your ad and goes through to your website or landing page. You can target these ads to specific keywords, audience niches and locations.
There are lots of reasons why PPC is an important part of your digital marketing strategy. Just look at the stats: people who see a Google Display Ad are 155% more likely to specifically search for your brand and product or service later on. And more than half (52%) of shoppers who interact with a PPC ad will follow up that interaction with a phone call to the advertiser.
The bottom line? Pay per click campaigns offer proven returns whether you have an enterprise or small business. A great PPC campaign will help you to propel relevant traffic to your site for relatively low bids.
Just look at what we’ve achieved for our clients with hyper-targeted PPC campaigns to reach the most ready-to-buy customers. For one company, OMG created and optimised ongoing campaigns to produce 500% growth in paid ROI. And we helped an online fashion business increase the ROAS (return on ad spend) from 16:1 to 20:1 in a 12-month period. This included a 22% uplift in conversion rate!
Of course, PPC advertising is only effective if you know what you’re doing – and it’s not always an easy tactic to learn. That’s why we highly recommend investing in PPC ad management with experts, like our Gurus.
How much should PPC cost?
PPC should cost as much as you want it to. One of the best things about pay per click advertising is that you set your own budget. This means you can spend as little as a few hundred dollars per month or as much as millions of dollars (we’ve seen it done!).
At the end of the day, it’s not about how much you spend – it’s about whether you’re getting the best return on investment. To get the best ROI, it can be worth hiring a dedicated PPC management team.
Sure, it will cost more than if you try to manage your PPC accounts yourself, but with the right agency, the results will pay off big time! Talk to our PPC gurus about the best approach for your business goals.
What’s the difference between SEO and PPC?
The main difference between Search Engine Optimisation (SEO) and Pay Per Click (PPC) is that website traffic coming from SEO is free (organic), while traffic generated from pay per click is paid. As the name suggests, you have to pay a certain amount of dollars per click.
Another key difference between SEO and PPC is that pay per click ads appear at the top of the search engine results page, above the organic search result listings that are influenced by SEO.
Because of these differences, SEO and PPC often work best when integrated into a digital marketing strategy.
Is Hobart Australia considered a competitive PPC and paid online ad marketing market?
Yes, Hobart, Australia, is considered a competitive market for Pay-Per-Click (PPC) and paid online advertising. The average cost per click (CPC) for Google Ads in Australia ranges from $2 to $4 AUD, but this can vary significantly by industry. Highly competitive sectors like insurance, legal services, and finance often experience much higher CPCs, with some keywords costing upwards of $50 AUD per click.
In Hobart, businesses typically spend between $1,000 and $3,000 per month on PPC advertising, depending on their goals and budget.
To optimize your PPC campaigns and achieve a better return on investment, consider focusing on improving your Quality Score, targeting specific long-tail keywords, and regularly monitoring and adjusting your campaigns based on performance data.
Additionally, the increasing number of businesses investing in PPC campaigns to enhance their online visibility further underscores the competitiveness of the market. This trend is evident as companies seek to leverage PPC advertising to reach their target audiences effectively.
Given this competitive landscape, businesses in Hobart must develop well-structured and targeted PPC strategies to stand out and achieve optimal results.
What Sets Hobart’s PPC Advertising Landscape Apart?
Hobart’s PPC advertising strategy requires a unique approach due to its smaller market size, strong tourism industry, and growing eCommerce sector. While competition for keywords may not be as intense as in larger Australian cities, businesses must still implement smart PPC strategies to reach both local customers and visitors.
One of the most effective PPC tactics for Hobart businesses is leveraging seasonal trends. With tourism playing a major role in the local economy, businesses in hospitality, accommodation, and outdoor activities can capitalise on peak travel periods with targeted ads. Geo-targeting is essential to ensure campaigns reach both Hobart residents and tourists searching for local experiences.
Additionally, PPC campaigns in Hobart should focus on mobile optimisation, as a significant number of users rely on smartphones for discovering local businesses. Businesses should incorporate call extensions, location-based targeting, and mobile-friendly landing pages to drive engagement and conversions.
For small and medium-sized businesses in Hobart, budget efficiency is crucial. By focusing on high-intent keywords, testing ad variations, and using remarketing strategies, businesses can maximise their PPC investment without unnecessary spending. A well-structured PPC campaign tailored to Hobart’s market dynamics can help businesses grow their visibility and attract more customers both locally and beyond.
What is PPC? And what can it do for my business?
PPC stands for pay per click. It is a form of advertising that allows you to place ads on a range of digital platforms, social media and search engines, such as Google, Bing and Facebook. You pay the ad platform a certain amount of money every time someone clicks your ad and goes through to your website or landing page. You can target these ads to specific keywords, audience niches and locations.
There are lots of reasons why PPC is an important part of your digital marketing strategy. Just look at the stats: people who see a Google Display Ad are 155% more likely to specifically search for your brand and product or service later on. And more than half (52%) of shoppers who interact with a PPC ad will follow up that interaction with a phone call to the advertiser.
The bottom line? Pay per click campaigns offer proven returns whether you have an enterprise or small business. A great PPC campaign will help you to propel relevant traffic to your site for relatively low bids.
Just look at what we’ve achieved for our clients with hyper-targeted PPC campaigns to reach the most ready-to-buy customers. For one company, OMG created and optimised ongoing campaigns to produce 500% growth in paid ROI. And we helped an online fashion business increase the ROAS (return on ad spend) from 16:1 to 20:1 in a 12-month period. This included a 22% uplift in conversion rate!
Of course, PPC advertising is only effective if you know what you’re doing – and it’s not always an easy tactic to learn. That’s why we highly recommend investing in PPC ad management with experts, like our Gurus.
How long does it take to get started?
OMG can get you started with pay per click in around 2 to 4 weeks. Apply for your FREE growth plan for customised timelines and on-boarding. No obligations, no catches and no dodgy sales guys. Simply straight-up advice from Hobart’s top PPC company.
Why is OMG the best PPC agency in Hobart?
It comes down to our results-driven, transparent and collaborative approach. Let us explain. First, we’re dedicated to your success. Everything we do and every decision we make is focused on getting you the best possible return for PPC advertising investment. That’s what we mean by “results-driven.”
Second, we’re completely transparent with our approach: no smoke and mirrors, no empty promises and confusing jargon. We tell you exactly how it is so that you can make the right decisions for your business.
Last but not least, we want to work with you – not for you. We like to think of ourselves as an extension of your team, and we like you to treat us as such. Because the more involved you are, the better the results will be.
These are just three things that set up apart from the other PPC agencies Hobart has to offer. Read our client reviews to find out more!
Are you the cheapest in Hobart?
No, we’re not the cheapest PPC management agency in Hobart, or Australia for that matter. But trust us – you don’t want to work with the cheapest.
Sure, you’ll pay less up-front, but in the long run, you won’t get the results you need. Instead, partner with an agency who knows how to squeeze every last drop of ROI from your pay per click budget.
A Hobart PPC agency that will be wholly committed to your long-term business growth – like OMG. We might not be the cheapest, our clients’ results prove we’re worth every last cent.
Will PPC work for me?
It depends. If you go in with no real plan or understanding of your customers, you’ll end up leaking money on campaigns that don’t deliver.
But if you create a targeted strategy and work towards clear goals (and have an agency who will help you), you’ll get the payback you want.