#1 Google Ads
Gold Coast Agency

The quickest way to discover why we’re the best PPC agency in Gold Coast is to read our client reviews. Our happy customers don’t lie.

We think this review sums us up: “Since starting to work with OMG, our team has quadrupled in size, and due to the extreme growth in leads, our business has grown by 64%. They might be SEO/PPC specialists, however, I call them ‘carers’; they genuinely care about their clients personally and professionally.” Yep, that pretty much covers it!

PPC advertising in the Gold Coast requires a unique approach due to the city’s strong tourism-driven economy and competitive real estate, hospitality, and entertainment industries. With a high influx of tourists and a growing local population, businesses must balance seasonal ad strategies with year-round campaigns to maintain a steady flow of leads and conversions.

One of the most effective PPC strategies for Gold Coast businesses is precise audience targeting. With tourism playing a significant role in the local economy, businesses must tailor campaigns for both short-term visitors and long-term residents. Geo-targeting is essential, ensuring ads reach high-intent customers in key areas such as Surfers Paradise, Broadbeach, and Burleigh Heads.

Additionally, mobile optimisation is crucial, as tourists and locals alike frequently use their smartphones to search for restaurants, attractions, and services. PPC campaigns should include location-based extensions, call-to-action buttons, and mobile-friendly landing pages to maximise engagement.

Gold Coast businesses also benefit from leveraging social media PPC advertising, particularly on platforms like Instagram and Facebook, where visually driven content can attract more customers. By integrating a mix of paid search and paid social strategies, businesses can boost visibility and capitalise on both local and tourist-driven demand.

We’re not the cheapest PPC agency on the Gold Coast. But trust us, you don’t want to work with the cheapest. Why not?

Sure, you might pay less up-front. You might even see some results straight off the bat. But you won’t see revenue growth in the long term. And you definitely won’t achieve the kind of ROI that we can generate.

Our advice? Stay away from the cheapest. Work with an agency which gives you the advantage of years of experience and PPC know-how – like OMG.

That depends – how committed are you? Done right, pay per click will skyrocket leads, accelerate conversions and drive profits. But you can’t just throw money at PPC and hope for the best.

You need to invest in a razor-sharp strategy that will get the best possible results. If you can’t do this alone, or you don’t have the expertise in-house, partner with an experienced agency who will be dedicated to unleashing your PPC potential. (That’s us!).

How long is a piece of string? We’d love to tell you exactly how much to pay for your pay per click advertising, but there are too many variables. The most significant factor to consider is which industry you’re playing in.

PPC is an auction – it comes down to supply and demand. The more competitive your industry or location, the more you need to allocate to get the profitable keywords.

Get it right, and your PPC campaigns will pay off. Get it wrong, and you can wind up wasting dollars on non-performing keywords. That’s only one of the factors to consider. Don’t worry – our PPC team is here to help you navigate the jungle and get the best ROI.

Google Adwords (now Google Ads) is famous for delivering phenomenal results to businesses. How? Because you’re targeting consumers who are ready to buy. Around 2 out of 3 people searching for products they are ready to purchase will click on paid ads. Why is it so huge? Because you are targeting people with buying intent. This means they are typically in the market for the keywords they are searching for – the very same keywords you are targeting with your ads. For example, if someone searches “mobile phone repair Gold Coast”, they probably have a broken phone and need it fixed ASAP. You can set the location you want your Google ad to show for, so you can make sure only people in that area see your ad (in this case, Gold Coast).

Your brand can benefit too, with the right ads proven to improve brand awareness by as much as 80%. Another advantage of Google Adwords is they can deliver results instantly. Running a quick seasonal promo? Short-term paid ads will deliver sales fast. Managing your own Google Ads campaigns is possible but it requires an expert Google Ads specialist to maximize your marketing budget and optimize ad performance.

With Google Ads, you only pay when people click on your ad. That is, if someone searches for the keyword you’ve bid on and they click on your ad, that’s when you pay. Compare this to other ads and bidding strategies which cost the same no matter whether anybody sees or acts on your ad.

One more benefit of Google Adwords is it offers brilliant tracking capabilities. Drill down into which ads are working, which are not doing so well and see how you can improve. You can make tiny changes to your headlines, targeting and text to get better and better results.

But if you’re going to unlock the advantages of Google Adwords, you need to know how. Adwords management is hard. It takes in-depth knowledge of Google’s tools and analytics to create a hyper-targeted performance-driven Adwords campaign that supercharges sales. Plus, you’ll need a lot of time to constantly tweak, refine, and optimise all of your ad campaigns. That’s why we highly recommend that Gold Coast businesses work with an agency that offers PPC services with proven results. Hint – that’s us!

Creating a pay per click campaign is easy. Making it profitable isn’t. That’s why every element of our PPC management services is designed to get the best from your PPC budget. With OMG, it’s in safe hands.

There are a few things that make us different from other PPC Gold Coast agencies. Top of the list is our results-driven approach. We’re 100% focused on getting you the maximum return on your PPC investment. Anything less isn’t good enough.

Next, we’re completely transparent. You know you’ll always get straight-up, open advice. No point beating around the bush – time is money and we want to make the most of yours. There are no secrets in our approach. You’ll always receive clear, regular reports that provide data in a meaningful and easy to understand way. We know this is important if we are going to work together to make the right data-driven decisions.

So, what’s our process? First, we invest the time to understand your business, objectives and competition. We examine your target market and work with you to create detailed customer personas. This is a critical stage in creating your PPC strategy.

We don’t stop as soon as your campaigns are live. Our PPC Gold Coast gurus examine the data to optimise your campaigns and discover any needle-in-a-haystack opportunities we can pursue. It’s this relentless drive towards success that makes us stand out from the rest.

Everyone. Small and medium businesses, large enterprises, and all businesses in between come to us to accelerate their pay per click results. We’re here to help you get PPC advertising results regardless of the size of your business, and your budget for that matter.

In fact, we’ve worked with all sizes of PPC campaigns. That means we know exactly what it will take to help you achieve success too.

PPC advertising and social media marketing work together to create a powerful digital strategy for businesses on the Gold Coast. While PPC campaigns—such as Google Ads—help capture high-intent searches and drive immediate traffic, social media marketing builds brand awareness, engages audiences, and nurtures potential customers over time.

By integrating both strategies, businesses can reach their audience at different stages of the buyer journey. For example, PPC ads can target users actively searching for services, while social media marketing keeps your brand top-of-mind through organic and paid content. This combined approach increases visibility, drives conversions, and maximises return on investment.

Monthly reporting is essential for tracking the performance of your PPC campaign and ensuring your ad spend is delivering results. Key metrics such as Cost Per Click (CPC) and Cost Per Engagement (CPE) help assess whether your budget is being used efficiently. A detailed monthly report provides insights into ad performance, conversion rates, and audience engagement, allowing for data-driven optimisations. With regular reporting, businesses in the Gold Coast can refine their PPC strategy, improve ROI, and ensure their campaigns align with their marketing goals.

A leading PPC management agency in Gold Coast can help businesses increase brand awareness through strategic PPC marketing campaigns designed to reach highly targeted audiences. By leveraging platforms like Google Ads, Microsoft Advertising, and social media paid ads, an expert agency ensures that a business’s ads appear prominently in search results and across relevant websites.

Effective PPC marketing strategies for brand awareness include display advertising, video ads on platforms like YouTube, and remarketing campaigns that keep a brand top-of-mind for potential customers. A Gold Coast PPC agency will optimise ad creatives, targeting, and bidding strategies to maximise visibility while ensuring cost-effective ad spend.

Additionally, precise audience segmentation, geo-targeting within the Gold Coast region, and A/B testing of ad copies can enhance engagement and recall. By continuously monitoring and refining campaigns, a professional PPC management agency helps businesses strengthen their online presence and establish long-term brand recognition.

You can start right here, right now. All you need to do is claim your FREE digital marketing audit (worth $2000!).

Our PPC management team will examine your search marketing activities, SEO campaigns, your industry, competitors and target audience. Then we’ll put our findings in a report that shows you what’s going well, where you can improve and how we can help. If you like what you see, we’ll get started!

Every successful digital marketing needs three things: time, resources and money. If you’re not ready to view digital marketing as a long-term investment, you won’t see results. Likewise, if you want to do it all on the cheap, you won’t see lasting results. Digital marketing can be a revenue driver, but unless you invest time, resources and budget, it won’t reach your goals. Whether you get an agency, consultant or hire in-house, you’ll still need to invest time to create results.

Once you’ve committed the time, resources and money, you need to set the foundations in place. After all, if you can’t measure your digital marketing results, you can’t improve them. Understand who your potential customers are, where they spend their time, chart their journey and use the data to drive better results. Every decision you make should be data-driven – that means everything from your website design and keyword research to search engine optimisation.

Another element of a successful digital marketing strategy is automation. Marketing automation allows you to create a digital experience that nurtures new visitors into leads and loyal customers. Automation can include everything from landing pages to list segmentation and lead scoring.

Now, if we’re talking specifics, a successful digital marketing strategy may include SEO campaigns, organic and paid search engine marketing, content marketing and social media advertising. Whichever channels you choose, you need to ensure you are using data to try, test and prove what works. That’s the only way to achieve game-changing results.

We know what you’re thinking: Can our PPC Gold Coast services deliver the results you need? It’s a good question. If you’re going to hire a new PPC agency, you need to trust that they can deliver.

We can. But don’t just take our word for it – look at what we’ve achieved for other clients.  We helped one client generate an explosive 500% growth in their ROI for paid search. Another client achieved a massive 90% increase in conversion rate and 54% lower cost per conversion, in just 12 months.

Are you wondering how we did it? It’s no secret. We use hyper-targeted PPC campaigns, and then we continually refine and optimise them to get the max return for every dollar. There are no set-and-forget campaigns here — no siree. Our results come from a relentless dedication to improving your results.

Now you’ve seen the results our powerful pay per click advertising campaigns can achieve, what are you waiting for? All you need to do is claim your FREE digital marketing audit and you’ll be on your way to success. Our Gold Coast PPC specialists will perform a comprehensive audit (worth $2000!) of your paid search activities and show you how we can unlock more revenue.