Most trusted Link Building Agency in Australia

What is Link Building?

Link building services are perfect for businesses seeking high-quality backlinks but lacking the time to focus on the task. Building effective backlinks is an essential yet time-consuming aspect of SEO.

Our experts handle this process for you, securing links from authoritative sites, allowing you to concentrate on other critical aspects of your business while we enhance your online presence and search engine rankings. With a strategic approach, we ensure that the backlinks we build support your SEO goals and drive tangible results.

Omg   Number 1 Rated Agency In Australia
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70 Million

We generated more than 70 million clicks for our clients.

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$761 Million

We’ve delivered over $761 million in new revenue for our clients.

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5.6 Million

Our clients achieved more than 5.6 million conversions with OMG.

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4.1 Billion

We delivered powerful, profitable results through 4.1 billion impressions.

Omg   Event   Founders
Omg   Event   Andrew Raso
Omg   Event   Founders
Omg   Event   Mez Homayunfard

Top Australian Based Backlink Company

We help businesses of all sizes grow by securing high-quality backlinks.

With a team of over 200 experts, we specialise in proven link-building strategies tailored to boost your website’s authority and drive organic traffic. Serving a diverse range of clients, from small businesses to enterprises, we focus on delivering results that improve search engine rankings. Our innovative approach to link-building helps Australian businesses secure valuable, high-quality links that strengthen their online presence and achieve sustainable growth.

Why Is Link Building Essential?

Elevate your online presence with OMG’s expert link-building approach, strategically focusing on cultivating domain authority through relevant, high-quality, and natural mentions from reputable websites, ensuring not just a ranking boost but also attracting valuable traffic from potential customers.

Our link building packages can be customized based on specific business needs, including research, content creation, and detailed reporting to achieve optimal results. Additionally, local link building is essential for improving local search rankings, positioning it alongside on-site optimization and Google Business Profile signals as a critical component of a successful local SEO strategy.

Premier Link-Building Expertise and Unrivalled Network Strength

Clients choose us for our SEO services for a reason. Our unmatched link-building expertise sets the industry standard. With a vast outreach network, including high-domain authority sites and top news networks, we prioritize quality and premier communication. Our strategy focuses on forging powerful connections that enhance your website’s credibility and search engine ranking. The strength of our networks makes us the preferred choice for agencies looking to empower their clients’ link-building campaigns, highlighting our leadership and excellence.

Strategic and High-Impact Link-Building Strategy

Our link-building strategy is finely tuned for maximum impact, prioritizing high-value results. We focus on link quality, planning each link to enhance your site’s authority and search engine visibility. Targeting top-tier sites with impressive DAs ensures relevance and impact. This approach has established us as the go-to resource for exceptional link-building services, solidifying our leadership in digital marketing.

Sustained Excellence and Pioneering Influence in Link-Building

Our link-building services reflect our sustained excellence and pioneering influence. We are committed to white hat link building, adhering to ethical methods for generating quality backlinks. As a core aspect of our SEO strategy, we prioritize continuous innovation to evolve with the latest SEO trends. This commitment ensures our strategies remain effective and ahead of industry shifts. Our consistent delivery of high-quality links has established us as a dependable partner, upholding a standard of excellence that positions our clients at the forefront of their industries. Additionally, we offer white label link building services for SEO and marketing agencies, allowing them to outsource the link-building process while benefiting from high-quality backlinks and tailored pricing.

Omg   Erika Dias

Top Position #1 for Underwear

Calvin Klein saw organic search success, with reaching top spot for it’s leading product category with OMG.
Erika DiasSenior Enterprise SEO Consultant
Content Marketing Icon OMG

Earning backlinks from authorative sites

The best link building services Australia offers should focus on earning backlinks from authoritative sites that people trust and respect.
Links should be related to your site, and they should be natural. In other words, the agency should NOT buy them. Any agency worth their salt knows that buying links is a black hat SEO tactic and can result in penalties from Google.

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Creating exceptional content

The most effective way to build links is to create exceptional, shareable content. That’s why link building services go hand in hand with another key search engine optimisation service: content marketing.

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Link Audits

So, what can you expect from great link building services?
They should include link audits to understand how your link profile is currently working (or not working) for your site.

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Content

Link building services go hand-in-hand with content marketing. High-quality, engaging content serves as the foundation for earning valuable backlinks. By creating content that resonates with your audience and aligns with their needs, your website naturally attracts relevant links, improving your authority and visibility. Effective content is central to a successful link-building strategy.

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Outreach

Link building services often include outreach efforts, where SEO agencies collaborate with relevant websites within your industry to secure authoritative backlinks. By establishing relationships and reaching out to high-quality sites, your brand gains credibility and improved search engine rankings. This proactive approach enhances the overall link-building strategy and strengthens your online presence.

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Measurement

The final component of link-building services involves consistent measurement and monitoring. A reliable agency should track the performance of your backlinks, assess their impact, and adjust strategies accordingly to ensure ongoing success. This process helps to refine the link-building approach, ensuring continuous improvement in your site’s SEO performance.

Omg Client Logo Tommy

SEO Success for Tommy Hilfiger

Omg   Real Results   Nsi
222%

increase in top 3 keyword positioning

254%

increase in non branded clicks YoY

#1

position 1 for the ‘mens polo shirts’ keyword

#1

position 1 for the ‘womens polo shirts’ keyword

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Link Building Strategies For 2025 and beyond?

With Google’s frequent algorithm updates, our experts focus on the critical areas of link-building, content strategy, and technical SEO to ensure optimal website performance. Our team stays ahead of the curve, ensuring your link-building strategies are up to date, boosting authority and improving search rankings. By adapting continuously to Google’s evolving requirements, we maintain the integrity of your SEO strategy, keeping it impactful and sustainable over time.

Omg   Client   Lauren Jenkins

483%

Increase in organic revenue.

“The best agency, best delivery and best service I’ve ever had in my 20 years of working with agencies.”

Lauren Jenkins – Zenith Payments
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Premier Link Building Expertise

We excel in link-building strategies, leveraging a vast outreach network with high-domain authority websites and renowned news networks. Our approach focuses on forging powerful connections to enhance your website’s credibility and search engine ranking. Renowned for our network strength, even other agencies rely on us for link-building, highlighting our leadership and excellence in this domain.

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Strategic High-Value Link-Building

Our approach to link-building is strategic and high-value, focusing on securing quality links to enhance your website’s authority and visibility. We target high-domain authority websites, ensuring each link is relevant and impactful. This approach has made us the preferred partner for agencies seeking top-tier link-building services, reinforcing our status as industry pioneers.

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Excellence and Influence in Link-Building

Our consultants excel in quality link-building, continuously refining methods to align with the latest SEO trends. Our commitment to excellence ensures our strategies remain influential and at the forefront of the industry. Delivering high-quality links from reputable sources has established us as a reliable partner for agencies and businesses, upholding our standard of excellence.

We Explain How SEO Actually Works!

Your Link Building Journey

Kick off your link building journey with a comprehensive strategy, starting with competitor research, identifying link opportunities, and performing a thorough backlink audit. From there, our team works to secure high-quality backlinks from authoritative sources and consistently refines your link building approach to enhance your site’s domain authority. Through ongoing monitoring and content optimisation, we ensure that the backlinks you gain will help elevate your rankings and bring measurable results to your business.

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Month 1

Strong Backlink Foundations

It all Starts here
  1. 1

    Integrated Link-Building Strategy

    Our goal is to integrate your link-building strategy with your overall SEO campaign and business goals. We focus on acquiring high-quality links that enhance your search engine visibility and align with your marketing objectives. We are dedicated to monitoring and refining your link portfolio to ensure it contributes to your broader business objectives.
  2. 2

    Transparent, Results-Driven Link-Building

    Our link-building process is transparent and results-focused, with no hidden agendas. We maintain open communication throughout, avoiding black hat tactics and surprises. Led by seasoned digital marketers, our honest campaigns ensure sustainable outcomes that enhance your online reputation, going beyond search rankings.
  3. 3

    Strategic Link Acquisition and Content Marketing

    We understand that the most authoritative and impactful links are earned, not just acquired. Our team crafts a link-building strategy that utilises white hat SEO tactics, including content marketing, to deliver sustainable results.Our strategy focuses on developing a high-impact content strategy to earn quality, contextual, and relevant links that enhance your website’s authority.
  4. 4

    Tailored Link Building Approach for Your Business

    Before sourcing high-quality links, we gain an understanding of your market, audience, and objectives. We conduct a comprehensive audit of your current link profile to uncover gaps and opportunities. This customised approach focuses on delivering the results you want, ticking off your online marketing goals, enhancing your website’s authority, and boosting its visibility in search engine results.
  5. 5

    Ongoing Link Profile Management and Quality Assurance

    Captivating content is essential for successful link-building, which is why we focus on excellent content and ongoing link profile management. Our experts acquire high-quality, relevant links and continually audit and refine your link profile. Our commitment to quality and sustainable practices ensures that your link profile boosts your current SEO performance and secures long-term success.
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Driving eCommerce Growth for Our Australian SEO Clients

Organic SEO is a long-term investment, particularly for Australian eCommerce businesses. While many clients experience noticeable improvements within the first few months, sustainable success takes time. Beware of agencies that promise instant results—reputable SEO firms focus on realistic timelines, strategic optimisations, and continuous enhancements to drive long-term growth, boost sales, and increase revenue.

Book an SEO Strategy Session
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693% increase in Top 3 keywords worldwide

In just 24 months, this Australian fashion brand achieved international success in a highly competitive market with OMG.

Jazmin GreenHead of Enterprise SEO
Omg   Erika Dias

#1 Position
for Underwear

Calvin Klein secured the top spot for its leading product category through organic search with OMG.

Erika DiasSenior Enterprise SEO Consultant
Omg   Ahkeem Sealy

900% increase in Top 3 keywords

In 6 months, this leading tutoring company achieved significant success using OMG’s SEO and PPC strategy.

Ahkeem SealySEO Manager

Getting Money Keywords Ranked Through Evidence Driven Optimisation For Our Clients In Australia

We are committed to search engine optimisation and link building that drives substantial revenue for your local Melbourne business. Unlike other agencies that focus on increasing clicks and traffic, our priority is delivering SEO results that truly matter—the ones that directly impact your bottom line and support your financial growth.

Client High Search
Money Keyword
Current
Ranking
Original
Ranking
#1 ‘Sugar free kombucha’ 1 9
#1 ‘mens polo shirts’ 1 9
#1 ‘roof top tent’ 1 4

How Can We Help?

Our SEO and Backlink Services

Our team of experts offers a complete suite of link-building and SEO services, designed to generate real, measurable results. Whether your business is large or small, our tailored approach ensures that every strategy is aligned with your industry needs, helping you build valuable backlinks and improve search engine rankings effectively.

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Local SEO

Enterprise SEO

eCommerce SEO

Lead Generation SEO

B2B SEO

Content Marketing SEO

Our dedicated experts are ready & waiting to get started today.

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Our Clients love us

  • It has been a learning and rewarding experience with OMG for over a year since we started building our online presence which has surely grown and is continuing to grow. Recommended agency!

    Marvin Christian

  • An online marketing agency that is results-driven, technically strong and supportive is a rare find! OMG is all this and more.

    Anna Mitsios

  • Great experience working with OMG on our SEO/SEM for 3 years – responsive, helpful, proactive and very pleasant to work with. Highly recommend.

    Stephanie Reid

  • I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented – this is attributed to the hard work and success that Mez, Danny and Andrew deliver.

    Karleitia Bodlovic

    Digital Marketing Head
  • Ian is Fantastic at OMG! He truly goes above and beyond and has all of the knowledge of the Industry. Our ROI Has far exceeded our expectations! I will continue to work with Ian and the team. Thank you

    Nicole Hadaway

    Owner
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We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
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We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
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We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
086155Dfb1B3C6Fb97D1Abfcb8514Fb3
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We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
8A5277Fce2499C18A628B38C7Dd662Eb
Play Button

We’ve been able to increase our organic conversions by 345% year on year.

Tegan Thorpe – Cohen Handler
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All these Success Stories
started with a Free Audit

Our performance marketing specialists are known as the best at integrated digital campaigns and have won major awards for a reason… RESULTS.

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Success Story #1

Content Success for SportsFuel.

Our content marketing strategy looked at hyper targeting the protein keyword due to the competitive nature of the health and fitness industry.

Omg   Real Results   Sportsfuel Stats
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Success Story #2

Keyword Success For BCF

BCF reached out to Online Marketing Gurus with the goal being to be at the top for their most popular product categories, whilst seeing incremental organic growth over time.

Omg   Real Results   Bcf Stats
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Success Story #3

International SEO Strategy for Peppermayo

Reaching out to Online Marketing Gurus in May 2020, the goals were to expand visibility, sales and brand online, focusing on low hanging fruits and driving a lower cost per acquisition.

Omg   Real Results   Peppermayo
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Success Story #4

Cosmeceutical Skincare

improving the awareness & authority of their brand name; and finally, competing within a highly competitive industry making it difficult to improve keyword rankings.

Omg   Real Results   Ultraceuticals
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Success Story #5

Success for Evolution Laser

Evolution Laser Clinic partnered with OMG in October 2019 to help them improve their visibility around their key focus terms and grow keyword indexation towards other areas of the business as well

Omg   Real Results   Evolution Laser Clinic
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Success Story #6

SEO Success For Tommy Hilfiger

Our Gurus crafted an SEO strategy that outlined technical fixes, content improvements and quality, localised link-building acquisition efforts.

Omg   Tommy Hilfiger   Case Study

Our dedicated experts are ready & waiting to get started today.

Madisons Felican

Top Australian Link Building Company

We don’t just build backlinks – we create powerful, results-driven link building strategies that set new standards in the industry.

OMG is a pioneering Australian link-building company. By securing high-quality backlinks from authoritative sites, we enhance your website’s visibility and authority. We don’t just acquiring links; we focus on link-building techniques that foster long-term success. We help Australian businesses elevate their SEO game and generate real results through expertly crafted link-building campaigns.

Leaders
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Online Marketing Gurus announces its new partnership with StackAdapt

We’ve got Gurus all over the world.

200 Online Digital Marketing and SEO Gurus Icon OMG
SydneyMelbournePerthGold CoastBrisbaneAdelaideSingaporeDubaiTexasCape TownSerbia
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What exactly is Gurulytics?

It’s our advanced analytics tool and bedrock of our success. It transforms raw data into actionable strategies, consistently delivering exceptional results for our clients.

Australia’s most Trusted 5 Star Link Building Agency

Focusing on growing your business

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Grow organic traffic

Achieve exceptional visibility and drive targeted traffic with a dedicated link-building strategy from a leading SEO agency.

By securing authoritative backlinks, we help Australian businesses surpass competitors and create new revenue streams. Our tailored link-building campaigns enhance your online presence, ensuring that your business ranks higher and attracts qualified leads.

Let us refine your backlink strategy to fuel sustainable growth and generate measurable results for your business.

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Dominate

Ascend to the top of search rankings and leave competitors behind with strategic link-building efforts. By targeting valuable keywords and optimizing your backlink profile, your business can secure prime positions across major search engines.

Our innovative link-building approach ensures consistent, long-term growth, increasing your online visibility and driving relevant traffic.

Partner with us to tailor a campaign that boosts your search engine presence and attracts qualified leads, allowing you to stay ahead in the competitive digital landscape.

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Patner with true experts

Achieve exceptional visibility and drive targeted traffic with a dedicated link-building strategy from a leading SEO agency. By securing authoritative backlinks, we help Australian businesses surpass competitors and create new revenue streams.

Our tailored link-building campaigns enhance your online presence, ensuring that your business ranks higher and attracts qualified leads.

Let us refine your backlink strategy to fuel sustainable growth and generate measurable results for your business.


Top Certifications

We Partner with the best

Our trusted partner network of top technology brands and leading agencies helps us deliver the best, seamless experience – time and again.

Google Partner
Top 3% Google Ads Agencies in Australia
Microsoft Advertising
Clutch
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Shopify Partners
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Frequently Asked Questions about Link Building

Why is link-building important for SEO?

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Can link-building be harmful to my site?

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How do you ensure the quality of backlinks?

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How do you measure the success of link-building efforts?

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Propel your Business Today.

Get a free custom strategy session worth over $4000 full of invaluable insights to propel your business to new heights.

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