The Guru's Guide to Google Ads

Happy Clients

450+

Google reviews rated 4.9/5

100+

Gurus across AU & the world

15+

Industry awards & counting

What's inside the book

This exhaustive guide gives you the lowdown on how to build Google Ad campaigns that genuinely boost revenue and results. Here's a snapshot of what's included:

Chapter 1

Making the case

How Google Ads work and the lasting positive impact it potentially has for your brand.

Chapter 2

Bidding strategies that work

Discover the various types of bidding and find the best strategy for your business.

Chapter 3

Keep ahead of the analytics

Set up tracking to stay in the know on which Google Ads are actually converting.

Chapter 4

Build effective goals

Guide your strategy with a set of well-defined and trackable goals.

Chapter 5

Proven strategies from the best

Explore tried and tested successful campaigns that you can use for your audience.

Chapter 6

Keywords that match your brand

Craft campaigns that perfectly match the keywords customers are actively searching for.

Chapter 7

Create click-crazy campaigns

Make eye-catching call-to-actions that drive clicks from customers that actually convert.

Chapter 8

Target the right customers

Set your sights on higher-quality leads that are more likely to convert.

Chapter 9

Quality

Meticulously build ad campaigns that Google loves to show potential buyers.

Chapter 10

Become a trend-setter

Identify upcoming trends and build enticing ads before your competitors do.

Chapter 11

Make the adjustment

Optimise your campaign goals and bidding strategies to further elevate your conversions.

Chapter 12

Demonstrate its worth

Showcase the effectiveness of each campaign through custom columns and dashboards.

Ready for next-level campaigns?

This guide has everything you need:

Make an impact with next-level strategies you can implement straight away

Grab the attention of every customer with optimised campaigns

200+ pages of unmissable insights backed by data and real stories

I'm ready to download!

Next-level campaigns

Revenue results that make you look good.

Creating effective campaigns that’ll excel amongst your many competitors can be a little challenging. With more and more businesses switching on their own ads, you’ll need to craft an optimised campaign that catches everyone’s attention first.

Proven Strategies
This exhaustive guide gives you the lowdown on how to build Google Ad campaigns that genuinely boost revenue and results.

Proven Templates
How to craft a Google Ads campaign that cuts through the noise and continually generates business growth.

Proven Techniques
Trade secrets and insider tips for building high-quality ads that Google can’t help but share with its audience.

Proven Insights
Practical and proven advice that lets you stay ahead of your competitors and consumer trends to maximise sales.

Andrew Raso

CEO & Co-Founder

Since starting to work with OMG, our team has quadrupled in size, and due to the extreme growth in leads, our business has grown by 64%. They might be digital specialists, however, I call them ‘carers’; they genuinely care about their clients personally and professionally.

Lauren J. Marketing Director, Zenith Payments

The Team at OMG have been fantastic at helping us scale our PPC efforts and understand our business, we have worked with several different Agencies in the past both big and small but have yet to find a team as dynamic and consistent as OMG. Big shout out to Elodie and Johnny

Sam Halcrow Arcade Dev House

Love the team at OMG. They're experts at setting up well targeted PPC campaigns and have done a great job so far on moving our keyword search rankings up to the first pages. Definitely recommend.

Mavi Jeans Sarah Duong - Wholesale and Ecommerce Manager

OMG have thrilled us with their expertise and insight into the world of SEO & PPC helping our business recover from an honestly quite scary drop in our rankings on Google. On top of all that they're super lovely and approachable people any of whom I'd happily grab a coffee or beer with!

Earjobs Alexander Ellis - Chief Operating Officer

400+ reviews

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