Medaesthetics is a now renowned Australian Plastic and Cosmetic Surgery, which focuses on providing services from Liposuction to Anti Wrinkle Injections.
After years of growth, their success had begun to plateau. Different consultants had failed to engineer tangible and long term growth. In fact, some had created other problems affecting Medaesthetics' digital presence.
Proven SEO practices and strategies, implemented by experienced Gurus, delivered some incredible results. Medaesthetics increased their monthly website visitors (traffic) from 354 to 11,000—an over 2000% boost at over 2% conversion rate.
They achieved a 201:1 ROI metric on their investments in SEO, meaning revenue-shifting results all around. Furthermore, they began ranking on 1st page for 140 keywords and counting. That's up from no keywords!
Most of all, Medaesthetics became one of the most recognisable names in the cosmetic and plastic surgery space in Western Australia. They're even ranking for competitive keywords, such as "botox", "liposuction" and "tattoo removal".
Our team of skilled writers, designers, and website developers honed in on the user experience. First, we crafted relevant, informative and engaging content to guide users through the website. This had an immediate impact on bounce rates and average time spent on page: bounce rates were reduced by 175% and the average time spent on-page was increased by 340%!
Every website page is a chance to convert customers and maximised profits. First things first, we tackle the technical side, optimising title tags, meta descriptions, images and more. Then our tech team increased site loading speed by 450%. Finally, we cleansed the website of all duplicate and low quality content.
By getting to know the industry, we targeted the most profitable keywords. The aim was to align Medaesthetics and their website with online demand, so they could be in the right place at the time — at the top of search results for click-ready customers.