inOne Projects

How An Office Fit Out Company Reached The Top Of Rankings

stat-keyword

25%

Increase in organic traffic YOY even in the 5th year
stat-sales

85%

Website enquiries from organic traffic
stat-roi

Top 1

Ranking for competitive keywords, such as "office fit out"

The challenge

inOne Projects is a full service design, project management and construction company specialising in innovative space solutions. For years, they've delighted their commercial clients with office fit outs and refurbishments that make life easier.

Ready to establish their business as the market leader, they needed their digital presence to drive real-revenue results. That's where OMG came into the picture!

inOne Projects partnered with OMG to optimise their website to reach the top of rankings. With organic traffic flowing in, their online presence began driving new enquiries and winning them clients.

And the results just keep getting better. After 5 years, they're still seeing consistently improving SEO traction, meaning the new customers just keep finding them. This is to the point, they no longer need to invest in Adwords to keep their sales engine running at top speed. 

Key problems

  • Tough competitors in a booming industry made it challenging to stand out
  • Website wasn't attracting new enquiries so more work to bring in the clients
  • Want to become market leaders but digital presence not supporting this goal
  • Not enough backlinks to establish their website authority
Case study date 08 October 2018

Type of services used

Our Approach.

inOne Projects became the market leader in office fit outs and refurbishment, with the help of digital marketing that works. OMG optimised the website to ensure every page was reaching the top of rankings and attracting new clients. 

  • Thorough website optimisation strategy to translate rankings into revenue
  • Technical SEO analysis of competitors to align with the gap in the market
  • Building of high-quality backlinks to boost website authority and improve rankings
Website-collateral-03

Let the numbers do the talking.

By first getting to know our clients, we can deliver and execute a digital strategy that works. In 5+ years, OMG has consistently delivered explosive growth. 25% increase in organic traffic YOY. 85% of website enquires from organic traffic. And it just keeps getting better!

Digital done well with an expert team
We exist to take the complexity out of digital, whilst delivering real revenue results.
Andrew Raso
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First page visibility for explosive results.

In a competitive construction industry, the most profitable keywords are also the most competitive. Proven SEO strategies boosted this client's search engine rankings - resulting in first page rankings for tough keywords such as 'office fit outs sydney', 'office fit out', 'commercial fit outs sydney' and 'office renovation'. 

Breaking down a winning digital strategy

01

Proven SEO strategies for organic traffic and conversions

Strategic SEO ensures the inOffice Projects website reaches to the top of rankings. With an optimised website from start to finish, more organic traffic translates to more conversions.

02

Website optimisation for maximum ROI

Thorough review of site and content structure highlighted key opportunities to improve performance. OMG ensured every page was optimised for search engines and streamlined for users, meaning the enquiries just keep coming in.

03

Boosting website authority with backlinks and competitor analysis

By analysing the competition, OMG pinpointed the most profitable ways to align with the gap in the market. Then, high-quality backlinks boosted website authority, to ensure they were reaching the top of rankings.

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